Ben Lee founded Neon Roots, a digital development agency based in Los Angeles, in 2011. When he started the company, it was just another web and mobile development and design agency.
Over the last few years, Neon Roots has experienced tremendous growth. They've acquired a large development agency based in Uruguay and now have an office in Montevideo. They've opened up a third office in Los Angeles. And they're doing multiple millions of dollars a year in revenue with a client roster including Epson, Tony Robbins, Snoop Dogg, and other giants in entertainment and technology.
So what fueled all this growth? Rootstrap: a unique product development workshop that places a focus on validating a product in the marketplace, building a roadmap to development, and creating a clickable MVP before writing a single line of code. Rootstrap has helped dozens of startups touch millions of users and raise millions of dollars in funding, boosting its alumni's chances of getting funded by a whopping 2,600%.
Neon Roots is on track to double their revenue and size again this year as they continue to ramp up the value of the Rootstrap product and bring on even more high-profile clients.