I am the principal behind the creative and successful marketing and public relation campaigns for our clients in the luxury lifestyle marketplace. Featured on NBC’s Today Show as a leading beauty and marketing expert, I have represented prestigious and well-known brands including Aveda hair care and cosmetics; The Spas at Fairmont Raffles Hotels; YonKa Paris skincare, Rene Furterer Paris; Paul Labrecque Salon & Spa; Townhouse Spa, Acqua Beauty Bar; Leonor Greyl hair care; StriVectin skincare; Somme Institute skincare, Carthusia fragrances; Profumi di Forte; Nasomatto and Morgane Le Fay perfumes.
While launching Silk’n and Face Fx two at-home breakthrough beauty devices, I had the opportunity to work with Dr. Tina Alster and Dr. Stephen Mulholland as well as Dr. Deborah Sarnoff while representing Cynosure products. I have also worked with Dr. Lori Brightman while representing Luminess Air and Dr. Michael Valdes for the launch of his weekend facelift procedure.
I have also represented non-profit organizations dedicated to helping companies create solutions for global challenges including Businesses for Social Responsibility and The Council on Economic Priorities.
Throughout my career I have developed relationships with the editors of top tier media outlets including Allure, Glamour, Elle, Harper’s Bazaar, Vogue, Town & Country and W Magazines as well as The Wall Street Journal and The New York Times and influential digital media journalists affiliated with The Huffington Post, Refinery29, DailyCandy and StyleCaster, etc.
I find it extremely important to explore new, innovative ways to amplify my clients' messages and strive to fully leverage the ever-expanding universe of media options, marketing channels and technological innovations that have forever changed the practice of PR.
Follow on Twitter @marketcouncil
Read for marketing & PR Insight Themarketcouncil.com