Business.com has been a B2B online leader for nearly 10 years now, and in that time we've learned a lot about our business users and what they want and need in a site like ours.
While we remain focused on helping business people find solutions to their business challenges, throughout the coming year you're going to see some huge changes in how the Business.com site looks, functions and provides value to both users and advertisers.
Today, we're announcing the following improvements to the Business.com site. These are just the tip of the iceberg in terms of what's to come:
Local business listings on the Business.com site
The Business.com directory has always been largely focused on vendors delivering B2B products and services nationally or internationally. Today we've made it possible for Business.com users to search local business listings as well through integration of local B2B search results from our sister site, DexKnows.com. As the first stage in our local search initiative, visitors to a Business.com category page are now able to specify a city and state to add local B2B company listings and a local map to their search results.
New Business.com home page
Business.com combines both the top online B2B directory with over 8 million unique visitor per month and the largest collection (over 30,000!) of proprietary business how-to guides on the web. The new home page design starts us down the path of better integrating these two types of content to provide our users with a more seamless experience as they identify solutions to their business challenges and the vendors which can help deliver those solutions.
The new Business.com home page includes a featured block at the top of the page aggregating some of the most relevant Business.com categories for people in particular industries. This is very early-stage treatment, but its a direction we're actively pursuing and there will be more to come.
While these are significant, positive changes to the Business.com site and user experience, this is just a start and there's much more coming throughout the coming year.