They’re everywhere. Holiday gift guides are now spread across the digital space, obviously trying to persuade clueless shoppers into buying their products. Grouping products to fit a “consumer persona”, these holiday gift guides help people find the perfect special something for a specific personality based off their label as a man, woman, mom, dad, boyfriend, boss, etc.
We’ve created our own Holiday Gift Guide, but this one is for the beloved B2B content marketer. Read the full entry