Those of you looking for new B2B lead generation avenues will want to read this case study from Business.com’s B2B Online Marketing blog:
Priceless Imprinters Finds New Revenue in Online Q&A
It’s the best kind of success story. Priceless Imprinters, a promotional products supplier in New Jersey, started responding to questions from small businesses on Business.com Answers a few months ago, and they’re already seeing tangible results: $5,000 in revenue from new clients who found them through their posted answers.
Is online Q&A a good source for new B2B leads? Priceless Imprinters certainly thinks so. Read the case study for details. You might also like this article: How to get B2B leads through online Q&A.


