7 Reasons Your Small Business Should Be Using Google+


7 Reasons Your Business Should be Using Google+With monthly user totals now second only to Facebook, Google Plus is achieving rising star status in the social media world. And rising stats aren’t the only reason more and more businesses are starting to utilize Google Plus. Read on to find out some of the reasons your small business should be taking advantage of Google’s social networking platform. Read the full entry


3 Ways to Foster Brand Loyalty with Email Marketing Autoresponders


3 Ways to Foster Brand Loyalty with Email Marketing AutorespondersEmail marketing is one of the leading ways businesses can build and maintain relationships with customers, and ultimately, encourage loyalty to their brands. Brand loyalty is becoming even more effectively nurtured with email marketing autoresponders, which are the main component of email marketing automation. Read the full entry


12 Best Systems for Speeding Up Product Development


12 Best Systems to Speed Up the Development ProcessThe last thing you need when developing a new product or service is a system slowing you down in the process. That’s why we asked 12 Young Entrepreneur Council (YEC) founders about their favorite systems for keeping product development milestones on track. Here’s what they had to say: Read the full entry


Finding the Perfect (Already Employed) Employee


5 Recruiting Tips for Targeting Passive TalentIn small and medium-sized companies, each and every hire has the ability to influence a business in either a highly positive or damaging way.  When the stakes are so high, you need to make sure you are finding the “A Players” that are going to engage in your business and drive your company’s strategy forward.  While 60% of the workforce is not actively seeking new employment, they are open to exploring their options (Tweet This).  So how do you find these hard-to-reach candidates when they aren’t applying for your jobs? Read the full entry


How One Startup Gained 16 Million Users by Learning From Mistakes


Meetup.com LogoWhen building a company from the ground up, you’re going to experience bumps and bruises along the way. Although it’s nearly impossible to avoid mistakes and unexpected situations, how you learn from them and persevere is as important as any other contribution you make toward your business’ success (Tweet This). With so many company case studies to research and study, there’s really no excuse for not taking advantage of the information out there and applying it. Read the full entry


Why Some Customers Prefer Online Business to Traditional Retail Stores


Why Customers Prefer Online Businesses to Traditional Retail StoresWhy do customers prefer online stores to brick and mortar locations?

Convenience.  Read the full entry


5 Reasons Why Customers are Leaving Your Website


5 Reasons Customers Are Leaving Your WebsiteYou know that customers are visiting your site – but why aren’t they staying? There are many reasons, some less obvious than others, why your website itself might be driving customers away. If you find that your stats are showing a high bounce rate (or “high turnover” rate), take a look at these reasons why your site might be causing customers to run instead of encouraging them to make a commitment or purchase. Read the full entry


The Good, The Bad, And The Ugly: Who’s On Your Team?


The Good, the Bad, and the Ugly: Which Employees are on Your Team?The chief pursuits of any business are basically twofold; deliver value to the company and its shareholders and delight its customers with a product or service they want and need. To achieve these goals there are a few things every company needs to do; possibly the most important of which is to recruit, develop and retain top talent. Read the full entry


Using Microloans to (Finally) Operate at a Profit [Infographic]



12 Productivity Hacks for Entrepreneurs


12 Productivity Tips Every Entrepreneur Should KnowSure, a cold shower and a cup of coffee will wake you up. But what do busy entrepreneurs find works best for productivity once they are out of bed? To find out, we asked 12 entrepreneurs from Young Entrepreneur Council (YEC) their favorite tips and tricks. Read the full entry