The statistics are daunting – more than 50% of small businesses fail in the first five years. So when an entrepreneur decides to go out on a limb with an idea and put it all on the line in order to make a go of it, they’ve got to do it right. After all, we don’t get free do-overs.

For most, a big part of start-up success is the ability to organize the plethora of paperwork and electronic documents that come through on a daily basis. The fact is that paper clips, Post It notes, and rusty old filing cabinets really don’t cut it anymore. Sure, they’re still in use, but they’re not efficient and, in the end, they’re really not all that effective either. Read the full entry

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Your telephone system is the lifeline between your company and your customers, but as innovation is advancing at a faster rate than ever before – how often should you be looking at reviewing, and updating your existing business telephone system?

There are many times when you may be forced into reviewing your phone system needs, these can be any of the following: Read the full entry

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Loy Oppus is the marketing manager with Auxillium West, maker of HRNetSource, human resources software.

If you’ve ever wondered why your HR administrator always looks a little harried (or like she might need another cup of coffee) consider all she has to keep track of: payroll, vacation, benefits, sick leave, hiring, firing, performance reviews and more for each of the employees in your business.

But you can save her from the tedious world of data entry and filing cabinets with three magic words: Human Resources Software.

Read the full entry

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When it comes to credit card processing, security should be a top priority for all merchants. After all, a data breach can cost you and your business hundreds of thousands — if not millions — of dollars in financial losses, not to mention lost customers and damage to your reputation.

One of the best ways to protect yourself and your customers is to work with your merchant services provider to achieve and maintain PCI compliance. Read the full entry

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Your business’s human resources chief is responsible for many critical aspects of your workforce. He or she is responsible for finding, hiring, training, and assessing the performance of your employees. Your HR person is in charge of making sure the company complies with all labor and employment laws. He may also be the overseer of payroll. And if you work with unionized employees, HR is the liaison point between the company and the union(s). To say that HR carries major responsibility for your company’s success is an understatement.

Read the full entry

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Ever wonder why some decisions are so easy to make and some choices are so obvious? Psychologists have identified 4 main drivers of human behavior. Those drivers are at play in every decision we make.

In successful incentive programs, these four drivers work together. The more you understand these underlying forces, the better success you’ll have with motivating your employees. Read the full entry

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Isn’t that everybody’s dream goal – to arrive on the market place with an innovative piece of technology and harness high international growth in only a few years? Of course it is.

But the real question is: how do we take that dream and turn it into a reality? Your PRM tool. And, while this isn’t a step-by-step that guarantees results, it’s a fair bit of insight from a guy who’s been around the block. Read the full entry

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While there is no secret sauce to creating a surefire viral marketing campaign, there are a few tips any small business can use to create a marketing campaign that has a chance to go viral.

Before we start let’s first define viral marketing. If you’ve ever watched a map of the United States bloom with red patches during flu season, that’s viral. Only, in business, it’s a viral message that spreads seemingly on its own. Read the full entry

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You’re always thankful to your customers no matter the season – they are, after all, the reason for your business’s success and growth.

And, with turkey day finally here, now is a great time to give thanks to the people who help you all year long.

Take advantage of the Thanksgiving season to show your customers how much they mean to you with promotions and events just for them. Read the full entry

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Anyone who is running a business will need to choose an internet service provider or ISP. Major ISPs offer special business broadband packages that contain many different options. It can be a daunting task finding the right digital fit for a business, so we’ve outlined the five biggest considerations for you.

Packages

Business needs will determine what level of service is required. A small company that requires connectivity for light tasks such as email and basic search does not need the top speed and a lot of bandwidth allowance. Read the full entry

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