Event planners require strong organization and perception skills to be successful. After all, planning and anticipating your clients' needs is what the profession is all about. One of the easiest and most accessible ways to hone your edge in the business is by regularly reading event planning publications. From the latest corporate meetings magazine to the newest party planning magazine, these periodicals are mandatory reading for the industry's elite.
You can use event planning publications to help a corporate client run a successful conference or meeting, find organizational tips and tricks and learn how to effectively organize the event space. When choosing which publications to add to your research arsenal, consider the following:
- Meeting planning publications, such as a corporate meetings magazine, can help you boost your corporate client base by offering tips on planning effective meetings.
- General event planning magazines can give you tips and tricks that work with multiple event types.
- Event planning publications that cover specific aspects of event planning or hone in on event planning in a particular area can be particularly helpful.
Find a corporate meetings magazine to help you make meetings run more smoothlyCorporate meetings and events sometimes need the professional touch of a corporate event planner to ensure everything runs smoothly and efficiently. If you're looking to grow your expertise in this area, these event planning magazines can help.
Find event planner publications that give you good general industry news and informationWhen you need general news about your industry, you need an event planning magazine or journal that can deliver the goods in a timely fashion. Look to these event planning publications for the latest news and tips.
Find the right event planning trade magazine for your specific needsMagazines that target specific aspects of event planning--such as catering, for example--are great magazines for event planners to read regularly, as they can help you improve your skill set, and also give you good insight into how the pieces of every event you plan fit together.
- Event planning publications aren't just a source of industry information--they can be a source of new business. Peruse the publications above for advertising opportunities to help bring new attention to your operation, or pitch yourself as a source for future articles.