First impressions are everything, and they form within 50 milliseconds. The moment an investor spots the owner of a business they make a judgment not only on that person but on the business they are a part of.
You need to make sure that you look the part if you’re going to take your business to the highest levels.
But business fashion is always changing.
The CEO of performance shirt maker ENRO elaborated on this difficulty, “One moment you should tuck in your shirt and the next moment it’s ultra-casual. Things seem to change so fast that it’s difficult to get a handle on it.”
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1. Dress for Comfort First
Dress to impress, but don’t make yourself feel uncomfortable. People can always tell when someone is at ease and when someone is desperate to leave the room. Follow the protocol of the situation, such as formal or business-casual, but then think about how you can still meet those criteria without compromising your comfort.
Dressing comfortably should be about allowing you to do your thing. You shouldn’t be thinking about your clothing once you already make it to that meeting or conference.
2. The Shoes It’s All in the Detail
Do you know why shoes for both men and women tend to be timeless?
Attention to detail is everything. Shine those shoes and make sure they are not scuffed or worn. This is not about fashion this is about showing that you look sharp and you care about your appearance.
3. Stick to Classic Colors
Black and blue suits for both men and women continue to be winners. Invest in a tailored suit in either black or blue to make it easy to decide what you want to wear each day. Add some color with a tie or blouse for the finishing touch.
4. Dress Up Not Down
Whenever you are unsure about what to wear, wear a suit and tie. It’s always the easiest way to solve this fashion challenge because you can always just take the tie off and untuck the shirt if the room happens to be filled with business casual people.
5. The Customer is Always Right
In this case, the customer could be your boss, an interviewer, or an actual customer. A professional look is about what other people think of you. Just because something is fashionable doesn’t mean anyone else cares. Make a statement, but remember that nothing matters more than what other people think.
6. Professional Grooming Matters
You can have the best suit in the world, but if you have an overgrown beard you are going to look messy. Spend some time grooming yourself. Keep yourself clean-shaven or with a beard (never go in between) and get a haircut every couple of weeks to keep things looking fresh.
7. Get Rid of the Bling
Women are especially guilty of wearing too much jewelry. In business, the rule of thumb is to keep things minimalistic. A watch, a wedding ring, and maybe one bracelet for women is more than enough. Don’t become distracting by having an arm filled with bracelets knocking against the desk every time you readjust.
8. Let Your Personality Shine Through
Stand out from the crowd by coming up with a conservative yet memorable accessory. This may be in the form of a pin, a belt, or a ring. One special fashion embellishment is enough to make you stand out. They may not remember your name, but they may remember you as the guy with the scarf. Or the guy with a titanium thumb ring.
9. Dress Above
Dressing for success is about dressing a single notch above the customer. If you were dealing with customers who work on a farm, dressing in a three-piece suit would be too much, but a nice pair of trousers with a casual shirt is more than enough. On the other hand, if your clients are high-powered business customers you should wear only the very best tailored suit.
Your look depends almost entirely on the people you are dealing with.
10. Red is a Classic Color
Red is a classic color that has a place in any company. Women can easily incorporate red with a jacket or a blouse. Men may find it a tad trickier, but they can still do it with a scarf or with a tie. Just make sure that you are matching the red with your own age and environment. Getting this wrong can cause it to backfire.
These fashion tips should help you to get started with looking the part in the office. How are you going to make sure that you dress for success?