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The media and entertainment industry fuels our passion for everything from music, film, plays, phone apps, to video games. On a daily basis we all interact with the industry and depend on its different facets to keep us amused hour by hour. The industry does more than entertain America. It also created countless jobs for individuals at all skill levels and career goals.
Media generally consistent of news publications, radio shows, magazines, online magazines, and countless other forms that reach our homes and businesses almost every minute of the day. Some media was designed to keep us abreast of current worldwide issues and political situations while others were created to share the current fashion trends. The wide range provides us with endless opportunities to absorb information on all levels.
The entertainment industry can encompass all forms of digital media, film, and televisions acted out by our favorite performers. Businesses are constantly exploring advertising opportunities in television, radio, online, and print. Each of these categories contains countless avenues to explore and endless possibilities to reach your target consumers. As a business you must understand where your consumers go for entertainment in order to effectively reach them.