If your business deals with consolidating debt, you will always need new leads to be successful. While you might get some leads simply through having a website or other marketing efforts, you will probably have to actively find them or buy them. Learn the key terms most often associated with debt consolidation leads to save you money and time.
Debt consolidation lead
A debt consolidation lead has expressed an interest in consolidating several debts into one payment. You can buy such a lead and obtain contact information in order to convince the potential customer to go through your company when he or she does consolidate.
Live call transfer
A live call transfer debt consolidation lead refers to a person that has shown interest in consolidating their debt. Once this fresh lead provides the information, it is verified by your lead list company. The call is then transferred to one of best sales associates to close the deal.
Automated lead generation
Automated lead generation allows you to collect leads without buying them or actively looking for them by yourself. Instead, leads are collected using anything from email auto responders to sales lead software.
An autoresponder is a popular type of automated lead generation for industries like debt consolidation. This type of service allows you to use contact information, such as an email address, to send a message to potential leads. When potential leads check out your website and leave their contact information, you can set an autoresponder to immediately email them with more information.
A filter is a way to obtain leads specific to your business. You can filter leads based on when they need debt consolidation, their zip code or any number of other details.
An incentivized lead is generated when there is a reward for people filling out information. Most debt consolidation companies that purchase this type of lead find that such leads are not interested in consolidating their debt at all.