Full-service advertising agencies in Vermont exist to help you promote your business and your products or services to the public using tactics from all areas of promotion: advertising, marketing, graphic design, photography, public relations and website development. Firms use these strategies to work on a variety of projects all within the same company.

Use Vermont ad agencies to plan and create advertisements and commercials, press releases, media kits, trade show exhibits, sales training and promotion materials and any other promotional projects you need. Trust the firm with one or two small projects or an entire campaign and never have to drive around between multiple companies.

Hire a Vermont ad agency to:

1. Increase profits with brand awareness strategies and creative promotions.

2. Get back to your normal daily commitments. Trust a professional VT ad agency to handle your promotions projects.

3. Gain new creative perspective. A VT full-service ad agency hires staff from various backgrounds to make up expert creative teams.

Action Steps
The best contacts and resources to help you get it done

Identify your business needs before contacting Vermont advertising agencies

Look closely at your past advertising pieces and make note of which strategies worked and didn't work. Establish a realistic budget and begin thinking about the types of promotions you may want from a new VT advertising company.

I recommend: Consider advertising agencies in Vermont like Hayes Group in Williston and LMW in Rutland for services in identity and branding strategies, newsletters, billboards and custom publishing.

Search for a Vermont full-service ad agency in your community

Make a list of about 12 to 20 agencies in your area. By finding a VT advertising firm near your business you can cut costs on travel and communication and can benefit from the agency's knowledge of the state and community.

I recommend: Look for the best advertising agency Vermont can offer your business by being open to suggestions from colleagues and taking a little time to search. Find agencies like Ghostwriters Communications in Rutland, Peter Harris in Westmister and Kehoe Design in Burlington.

Contact your top choices to find the best advertising agency VT has to offer

Browse agency websites to look for online portfolios, service lists and contact information. From the websites you can learn which agencies are more traditional in thinking and which have a more modern approach. Narrow your list to a more manageable six to ten full-service advertising agencies in Vermont and begin contacting your top choices to set up meetings.

I recommend: Ask for updated portfolios and price cards when you meet with agencies, and to meet with the staff you'd be working with on the new campaign. Discuss specific services with a Vermont advertising company like Kelliher Samets Volk and PDI Creative in Burlington and Lundy Keetle Company in Colchester, such as in-store displays, direct mail, logo design and multimedia solutions.

Pick a Vermont advertising firm and begin working on your campaign

Meet with your top agencies, asking questions and weeding out those firms that don't mesh with your business's views. Once you've listened to presentations, discussed finances and met the staff you can choose to hire the best advertising agency. Vermont is a small area but has much to offer in creative talent and resources.

I recommend: Begin working with the agency on a new advertising and promotions plan, setting boundaries for your budget and timeline. Vermont advertising agencies like David Pound in Stowe and Shark Communications and Spike Advertising in Burlington can work with your needs concerning broadcast commercials, collateral and website design and development.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Continue to use other forms of free advertising, such as word-of-mouth, a MySpace or Facebook page and business partnerships to correspond with the paid promotions from your VT advertising firm.
• •  Start with a couple small projects and work your way up to larger campaigns once you have greater experience with a new advertising agency. VT agencies can be expensive, so make sure to choose one that works well with your budget and requirements.