Specializing in hotel internet marketing, including web site design, search engine optimization, pay per click management, hosting and analytics.
RezStream Pro | Booking Engine | Marketing/Design | Contact Us
www.RezStream.com
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Inexpensive, Local, & Targeted Ads. Enroll Online Today. Citysearch®
advertise.citysearch.com
Custom Hotel Management Solutions for Upscale Limited Service Hotels
ThreeRiversHospitality.com
Traditional & Interactive Marketing For the Homebuilding Industry
www.oneeighteen.com
35+ years of tourism experience Branding, collateral, print, web
www.pointbcommunications.com
Restaurant.com Can Drive New Diners With No Out Of Pocket Cost.
partners.restaurant.com
Barker/DZP specializes in lifestyle marketing for leading brands
www.barkerdzp.com
Proven ROI With TravelCLICK. Award Winning Web Design, SEO, PPC.
www.travelclick.net
The hardest working spots in radio. Let us produce your next campaign.
www.GreatDayRadio.com
See scores instantly. Compliments of Brand Strategy & Development Co.
chadwickcommunications.com
Agency specializing in tourism advertising - attractions, resorts and special events.
adsharp.com
Full-service advertising agency specializing in hospitality and tourism.
www.aladv.com
Full-service advertising agency that specializes solely on the hotel and hospitality industry. Provides advertising, graphic design, multimedia and public relations services. A division of General Marketing Associates.
www.creativemktg.com
Specializes in B2B data cleansing, lead generation & market research for hospitality industry and membership-based organizations
www.greenfieldhospitality.com
Provider of internet multimedia advertising for the hotel industry by producing video tours for their Internet web sites. Services are provided to the travel industry. This company was capitalized by corporate investment.
www.hotelview.com
Sales and marketing organization representing luxury hotels worldwide.
www.lhw.com
Advertising agency specializing in the hospitality, travel and entertainment industries.
www.mmgworldwide.com
Marketing company specializes in helping smaller restaurants. Located in Houston and Toronto.
www.restaurantcoach.com
Specializing in hotel internet marketing, including web site design, search engine optimization, pay per click management, hosting and analytics.
RezStream Pro | Booking Engine | Marketing/Design | Contact Us
www.RezStream.com
Full-service advertising agency, specializing in hotels, resorts, attractions, tourism, destination and recreation.
www.schindlermg.com
Provides marketing communication solutions to the hospitality industry in North America.
www.wilmerco.com
Inexpensive, Local, & Targeted Ads. Enroll Online Today. Citysearch®
advertise.citysearch.com
Custom Hotel Management Solutions for Upscale Limited Service Hotels
ThreeRiversHospitality.com
Traditional & Interactive Marketing For the Homebuilding Industry
www.oneeighteen.com
Guide to Advertising Agencies for Hospitality and Lodging
Let advertising agencies work their magic on advertising for hotelsThe lodging industry demands advertising and marketing campaigns to remain competitive. Furthermore, an effective advertising campaign helps set the proper image for your establishment. With the right hospitality advertising agency, you can reach many business goals. Investing in lodging advertising is like making a guaranteed reservation for higher year-round occupancy rates, a wider customer base and greater name recognition.
Reach your target market more effectively when you use a hospitality marketing agency for:
1. Hotel advertising
2. Motel advertising
3. Bed and breakfast advertising
Action Steps
The best contacts and resources to help you get it done
Look to the experienced advertising professionals
Experience counts in hospitality advertising. Search for advertising agencies who have demonstrated knowledge and a track record of success with hospitality ads. They can help you identify and reach your target market through the best advertising channels.
I recommend:
Each year, the Adrian Awards recognize the best in advertising for the hospitality industry and other industries. You want an agency that is a member of the American Association of Advertising Agencies.
Examine hospitality advertisement trends
Knowing your business and target market will alert you to trends. When appropriate, you can use these trends in your marketing plan.
I recommend:
Join the Hospitality Sales & Marketing Association International (HSMAI) to learn hotel advertising trends. A current trend that seems to be growing is providing “green” or environmentally friendly lodging. If you’re a “Green” hotel, flaunt it in your hospitality ads.
Hire a full-service advertising agency
If you already have a full schedule, you might want to look at a full-service agency to handle all of your marketing needs. Imagine an agency that could also handle your public relations, manage special events for your business and place the hospitality advertisements.
I recommend:
More companies like Ad Cetera, Inc. are coordinating a wide range of services for their clients. Any agency should show your a portfolio of work. Some agencies like Avenue 25 show their work on a website.
Tips & Tactics
Helpful advice for making the most of this Guide- Develop a hospitality advertising budget as part of your annual business plan.
- If you don't need full service from hospitality advertising agencies, then don't pay for it. Some agencies specialize in narrower pieces of hospitality marketing, such as event or Internet marketing. Choose a single service if it's all you need.
- Consider hiring a national advertising agency for national coverage.
