Spot Runner helps you advertise your business on television in your area - CNN, ESPN, FOX. Ads start at $499. Campaigns at $1,500.
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spotrunner.com
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www.workingmediagroup.com
Combines boutique-size agency service with major national buying clout. Specializing in Broadcast media buying and planning.
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New online marketplace for Film/TV affordable product placements
PlacementScout.com
Our program teaches serious prospecting that gets real results.
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Search Engine Marketing. Advertise Here. Contact For Free Estimate!
www.searchlinqs.com
Spot Runner helps you advertise your business on television in your area - CNN, ESPN, FOX. Ads start at $499. Campaigns at $1,500.
Free TV 101 Guide | Free Account | Create an Ad | Create a Schedule
spotrunner.com (Paid)
Markham, Ontario information, consulting & data management firm specializing in the international communications industry including international cable, television, radio, satellite, telephony, MMDS & LMCS.
www.mediastats.com
Public relations agency providing public affairs and broadcast services.
www.quadrantpr.co.uk
Let us plan and buy your media for you. We can get you great discounts with national and regional cable networks.
www.workingmediagroup.com (Paid)
Combines boutique-size agency service with major national buying clout. Specializing in Broadcast media buying and planning.
www.revolutionmediainc.com (Paid)
Company that allows user to send email to their friends and family, surf the Internet and interact with new forms of entertainment from the TV. One can program their VCR with a click of a button, instantly search thousands of on-screen Interacti...
www.webtv.com
Television Media Buying Experts. Save Money Now. Call RainMakers!
www.rainmakersintl.com
Guide to Television Ad Buying and Placement
Buying a television advertisement doesn't have to break your budgetIf you don't want to get in over your head with the details of placing a TV advertisement, you should consider consulting with a television advertising agency. Many television advertising agencies are quite affordable and some even offer pre-packaged television advertisements that can be customized. Whichever way you choose to go, here are some points to think about before making a decision about TV ad placement:
1. Know your target market.
2. Look at television advertising agencies as a possible option.
3. Consider affordable, customizable pre-packaged ads.
Action Steps
The best contacts and resources to help you get it done
Determine your market and the costs of buying TV advertising
If you have a small market, consider local cable access or other local options when buying a TV advertisement. If you're going after a bigger market, know that you don't have to lose an arm and a leg to purchase an ad. Costs vary based on demographics, time slots and the ad length, so you may find that you don't have to spend as much as you thought.
I recommend:
Gaebler's primer on television advertising costs is a good place to start. Also, Entrepreneur offers a couple of good write-ups on both the costs of a network TV advertisement and cable TV ads.
Find an affordable televising advertising agency
Buying television advertising is easier and cheaper due to a growing demand from small to mid-sized businesses and companies willing to meet that demand. You can find several online agencies that can produce quality ads for local or network television.
I recommend:
Just as its name claims, Cheap TV Spots offers affordable (or "cheap") television advertisements, both local and national, while TazMedia offers affordable cable TV advertising to small businesses.
Get an affordable pre-packaged television advertisement you can customize
Not only can you find customizable pre-packaged advertisements, but you can also purchase customizable and royalty-free clips from a stock footage library. Don't forget to check local video production companies in your area. These options make television ad buying and placement very convenient for small companies.
I recommend:
Spot Runner offers pre-packaged ads by industry that you can personalize and at reasonable prices. Mpower Media also has pre-packaged ads at low rates. Thought Equity Motion's library includes royalty-free stock footage from which to choose production-ready commercials.
Tips & Tactics
Helpful advice for making the most of this Guide- Consider Internet advertising as a supplement to your marketing campaign. Most are affordable and, in some cases, free. Options include Internet radio ads as well as banner ads. You can find online media kits to help you along.
