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Banner Ad Placement Services

Providers of banner advertising design and placement services.
Online Banner Placement Agency
Reach your consumer through Online Banners available on over 15,000 premium publisher websites.
www.cliqventures.com
Facebook Advertising
Reach the exact audience you want with relevant targeted ads.
www.facebook.com/ads /
Pay Per Click Services
Increase Brand Awareness & Get More Visitors. Plans Start @ $125/mo!
www.NetworkSolutions.com
Forget Banner Advertising
Deliver 100,000 targeted prospects to your site starting in 24 hours.
i-web-marketing.com
TLA - Official Site
Buy Relevant Text Links On Quality Sites & Watch Your Traffic Soar!
www.Text-Link-Ads.com
Local business ads online
We can target your ads to local customers on search engines.
MerchantCircle.com/StarterCircle
Banner Advertising
Choose your ad, customize it, and start advertising on top web sites
www.AdReady.com
Online Brand Experiences
Innovative ROI-based web campaigns, and digital marketing strategies
www.enginedigital.com
Film/TV Product Placement
New online marketplace for Film/TV affordable product placements
PlacementScout.com
Poster & Banner Printing
Posters, banners, vinyl letters & window graphics for malls & retail!
www.print-a-sign.com
Advertising Job Openings
Provide Excellent Service to Google Advertisers at Google Mountain View
www.Google.com/Jobs
The Perfect Audience
Banner advertising that reaches decision makers. Download kit today
www.MGMAmarketing.com
Listings
1-2-Free Global Banner Exchange
Free banner exchange network.
www.1-2-free.com
123 Banners
Free public service designed to help web sites advertise each other.
www.123banners.com
4 for 5 Banner Exchanges
Offers 1 exposure for each page visited; plus, 15 additional Banner Exchanges (exposures) for each click through. Based in Chauvin, Louisiana.
4for5-banner-exchanges.com
AD Quantum Advertising Network
Provides free banner exchange network that claims for every 4 banners displayed 3 credit of banners are earned. Offers more credits and impressions for purchase.
www.adquantum.com
Adendum Banner Exchange
Provider of free banner exchange, advertising and web site promotion to members. Site features links to information on banner design and exchange.
adendum.com
Banner-X-Change.Net
Provides banner exchange network and supports 468x60,400x40, 120x60 and 88x31 banners. Offers 2:1 ratio and 1000 free impressions for joining.
banner-x-change.net
BannerOverdrive
Webmaster banner exchange network that offers a 3:2 ratio. Offers option of purchasing extra credits (impressions) for banners with an overall clickthrough ratio of under 1/100.
www.banneroverdrive.com
BannerSwap
Free web banner advertising exchange.
www.bannerswap.com
Bpath
Offers free global web advertising banner exchange services for its small-business members. Membership benefits include web site promotion, international expertise, access to international business communities and regular newsletters.
www.bpath.com
Click Taxi
Banner exchange network offers a 250 banners start-up bonus for new members. Offers free web site submission to 110 search engines and directories.
www.clicktaxi.com
CoolBanners
Company creates banner ads.
coolbanners.com
Coupons-Pages
New York, New York-based online advertising company offering coupon-pages, banner advertising & custom Internet solutions; a division of Z Publishing Corporation.
www.couponpages.com
Creative Connectivity
Instant online custom banner background creation; based in Gradyville, Kentucky.
www.crecon.com
DimePerClick
Banner network using the cost per click model.
www.dimeperclick.com
Exchange-it
Free banner exchange program; services enable testing and monitoring of banner and web site performance.
www.exchange-it.com
Free-Banners
Free advertising network linking thousands of websites around the world.
www.free-banners.com
HitExchange
Banner exchange for members only with a click-thru ratio of 5:4. Provided by Idealicus Technologies in Los Angeles, California.
www.hitexchange.net
Keyflag
Free banner exchange program for members offering a 3:2 ratio system; a division of Keyflyer Internet Presence Provider.
www.keyflag.com
Linkbuddies
Provides family-safe free banner exchange program, directory of thousands family-safe web sites sorted by category, promotional resources, and a newsletter. Based in Spokane, Washington.
www.linkbuddies.com
Master Banners
Provides banner exchange program for members. New members receive 500 starting credit. Offers 3 to 2 display ratio and targeted advertising.
www.mastersoflove.com
Media Builder
Online tool to create custom animated banners provided by the Andover.net Network.
www.mediabuilder.com
Metavisio
Provides Internet marketing, search engine submission, opt-in email, links and banner advertising services; located in Colorado.
www.metavisio.com
NarrowCast Media
Strategic Internet advertising company offering a full range targeted selling tools including banner software. Located in Los Angeles, California.
www.narrowcastmedia.com
One Web Strategy
Provider of advertising, marketing and research services including banner advertising and search engine optimization.
www.1webstrategy.com
Online Banner Placement Agency
Reach your consumer through Online Banners available on over 15,000 premium publisher websites.
www.cliqventures.com (Paid)
OrbitCycle
Free, remotely hosted, statistical tracking, banner rotation engine service.
www.orbitcycle.com
Pi Productions
Offers free static banner creation for commercial web sites and animated banners for a fee; based in Florida.
www.piproductions.com
Power Banner
Free full-color banner swap program for members; for every two displays on your site, you will earn an impression on another web site. Banners must be 400x40 pixels and save it as a non-animated, non-transparent GIF.
www.powerbanner.com
Progressive Technologies
Banner exchange program offering 1000 free impressions for new members; for every 2 banner impressions you show, 1 banner impression is awarded to you. Provides additional impressions and banner designs for a fee.
www.progressivetek.com
Text Link Network
Offers free banner exchange for members; requires standard 468 X 60 pixel gif banner supplied by TLN on site and no adult content or nudity.
www.seekon.com
The Banner Generator
Free service provided by Prescient Code Solutions offering web users tools to create graphic banners.
coder.com
TrainXchange Banner Ad Network
Free banner exchange program for members; two exposures on your site earns you one exposure somewhere else on the web. Banners must be 468 x 60 pixels, smaller than 10k in size and will not accept banners and links to porno/nudity sites.
www.ntwp.net
USA Shopper Exchanges
Provides links and resources to web sites to full domains, co-location servers, free search engines, free banner exchanges, free classified advertising, and DNS service for members.
usashopper.com
ValueClick
Provider of performance-based banner advertising solutions to advertisers and Web publishers. Offers to drives traffic based on the "cost-per-click-through" pricing model. Offices in the United States, Japan and Europe.
valueclick.com
Voytech
Designer of animated GIFs and banners for Internet advertising.
voytech.com
Webmaster Exchange
Free banner exchange services for members. Offers display ratio of 1:1; show one of our member's banners and one of your banners will be displayed along the network. Supports for 468x60 banners and 88x31 buttons and accepts only web sites dedi...
www.webmasterexchange.com
World Banner Exchanges
Provides free banner and button exchanges with 3:2 display ratio for members. Offers real-time detailed statistics including displays, clicks, click-thru ratio, click-thru percent, displays on your site and clicks from your site.
www.worldbe.com
Facebook Advertising
Reach the exact audience you want with relevant targeted ads.
www.facebook.com/ads /
Pay Per Click Services
Increase Brand Awareness & Get More Visitors. Plans Start @ $125/mo!
www.NetworkSolutions.com
Forget Banner Advertising
Deliver 100,000 targeted prospects to your site starting in 24 hours.
i-web-marketing.com

Guide to Advertising with Banner Ads

Help your business boom with an effective, Internet-based ad campaign


Sure, every business needs to be online these days. The most successful ones, however, advertise there, too. Banner ads – those popular rectangles of ad space that pepper Web sites across the Internet – can do a lot within a relatively small space and for a relatively small investment. Among other things, they can:
  1. Build brand awareness.
  2. Boost Web site traffic.
  3. Generate sales leads.


Action Steps

The best contacts and resources to help you get it done

Conceive your campaign Banner ads are worth testing if you want to sell a low-end product to impulse buyers or if you want to develop brand awareness for higher-end services. Research the benefits of banners to decide if they're the right medium for your message.

I recommend:  Learn everything you need to know about banner ads — including what to sell with them and to whom — by reading Scott Covert's "The Banner Advertising Traffic Machine," which outlines a campaign that Covert promises will deliver up to 15 times higher click-through rates.

Write your ad A banner should read like a billboard: short and sweet. Keep text simple and always include a call to action so that prospects don't just click, they buy.

I recommend:  Google AdWords publishes a set of Editorial Guidelines that serve as best practices for writing online ad copy. They include everything from grammar and style to recommendations for length, keywords and content.

Design your ad The best way to grab consumers' attention is with stellar graphics and rich media, such as animation, sound and interactive effects. The more attractive an ad is, the more memorable its message will be.

I recommend:  Flash Banner Now offers an easy-to-use, Web-based Flash banner maker that helps you create, download and publish your ad. BannersOnline.com, BannerServer.com and Hey! Banner Banner! offer similar services.

Choose the right real estate A successful banner speaks to the right people in the right places so use banner advertising on smaller sites with specialized content.

I recommend:  Microsoft Banner Advertising and Yahoo! Advertising offer banner ad packages to create and distribute your ad. Both offer access to targeted segments within large banner advertising networks to make placing your ad easy and convenient.

Purchase ad space Banner ads performance is measured in impressions (the number of times an ad is seen) and sold at a cost per thousand impressions (CPM for short). The average price for a banner ad is between $20 and $100 CPM. The size of both your ad and your audience can affect its price.

I recommend:  To calculate the cost of your individual banner campaign, use the CPM Calculator from ClickZ Network.

Look for results Is your banner working? To find out, you'll need software to monitor impression and click-through rates, and a system for measuring conversions, or the number of click-throughs that result in a purchase.

I recommend:  Track the success of your online marketing campaigns with Web analytics software, such as OneStat AdWorks and WebTrends Small Business.

Tips & Tactics

Helpful advice for making the most of this Guide
  • Banners should only be one part of your online advertising campaign. Combine them with e-newsletters, search engine advertising and search engine optimization for maximum effect.
  • Link to the correct page on your Web site; linking to a page that is irrelevant or out-of-date can spell disaster.
  • Keep your ad's file size low so that it loads quickly and easily on prospects' computers.

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How-To Guide from WORK.COM

Guide author
By Matt Alderton
Help your business boom with an effective, Internet-based ad campaign.
Sure, every business needs to be online these days. The most successful ones, however, advertise there, too. Banner ads – those popular rectangles of ad space that pepper Web sites across the Internet – can do a lot within a relatively ... Read more
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