We all know that teleprompter equipment is used for every politician’s speech. Reading from the teleprompter glass is also the most common way of delivering news broadcasts, both live and in the studio. Now you can take that technology with you to your next event and entice even more customers to your booth or display area.

You want your audience at the next trade show to hang on your every word, yet you don’t want to appear is if you're reading cue cards. That’s where teleprompter equipment comes into play. Whether you buy your teleprompter system or choose to go with a teleprompter rental company, you can make your sales pitch much more effective. Choose from one of three main types of event teleprompters:

1. Computer screen teleprompters

2. Camera-mounted teleprompter equipment

3. Podium even teleprompters

Action Steps
The best contacts and resources to help you get it done

Find out what event teleprompter equipment other vendors are using

Notice how other companies incorporate event teleprompter equipment into their presentations. Take time to walk around the next trade show you go to. See which event teleprompters work effectively and which don't. If there are technicians working the teleprompting equipment, visit with them to check out different teleprompter configurations. Learn from other people's mistakes before you invest any money in a portable teleprompter or teleprompter software.

I recommend: Visit with the technicians at Prompter People for ideas to enhance your presentations. The Extreme Group also offers consulting services for those who wish to use teleprompter equipment in their presentations.

Choose a reputable teleprompter equipment company

You can find teleprompter equipment companies that offer their products at all sorts of price ranges. Choose a company that has been in business for a number of years and that has a solid reputation of providing top quality products and service. After all, your business presentations are hinging on this equipment so you don't want it to fail at a critical moment.

I recommend: ProPrompt, Inc. has been in business for many years in Hollywood, and is a leader in computerized teleprompting. Greenberg Teleprompting is another well-established company that can help you with your teleprompting needs.

Decide if you want to purchase your teleprompter equipment or rent it

Assess how often you make event presentations. If you make fewer than two presentations a year that require teleprompters, it may make more sense for you to rent your equipment rather than purchase it. However, if you can use teleprompters for in-house training and meetings as well as for events and trade shows, you may find it worth the money to purchase a teleprompter system. Another less-costly option is to purchase teleprompter software that operates on a notebook computer.

I recommend: Check out Teleprompter Solutions for their rental rates. The Tele-Prompt system is teleprompter software that you install on your own computers to operate just like a teleprompter.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  No amount of fancy teleprompting equipment is going to save the day if the presenter hasn't done his homework. Both the presenter and the camera person should practice with teleprompter equipment prior to the main event.