Pop Up Displays for Trade Shows

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Guide to Pop Up Displays

Pop up trade show displays make an eye-popping statement
By Jenni Simcoe

Pop Up Displays: Nuts and Bolts

Custom pop up displays use imprinted fabric skins stretched tightly over lightweight aluminum frames.
Pop up trade show displays come in shapes including serpentine, gullwing, curved or convertible.
Pop up stands store compactly, but open up to make a big statement.

Want to make a big impact, but don't have room to store a full-sized trade show booth? Pop up trade show displays are the answer. As small as a tabletop display or as large as a room, pop up displays will do the trick. Pop up displays are made of hinged folding frames (usually of lightweight aluminum) and are covered with plastic, fabric or other imprinted materials to form a multi-panel installation. The benefits of pop up displays are endless, including:

1. Pop up displays are lightweight and compact, thus making them an easy and economical way to ship your displays to tradeshows around the country.
2. Customization options for pop up trade show displays allow full color eye-popping graphics that grab the attention of your audience.
3. Pop up displays serve as the backdrop or walls of your exhibit space, making it look like a custom showroom, no matter what the setting is.
4. Virtually anyone can put pop up displays together as they don't require any special skills or tools and are lightweight enough that you don't need a lot of extra hands.

Action Steps

The best contacts and resources to help you get it done

3-D pop up displays make an impact If Andy Warhol made pop up trade show displays, they would be the 3-D kind. They aren't flat display panels, but rather are a series of smaller stretched fabric panels displayed together to make a Warhol-esque impact. The benefit of 3-D pop up displays is that the small fabric panels can be changed out to constantly keep the exhibit fresh and up-to-date showcasing your latest products.

I recommend: Impact Displays makes Xpressions SNAP pop up displays that are a series of stretched fabric panels that create a three dimensional, eye catching display. Displays 2 Go offers 3-D pop up stands with a variety of shaped panels.

Pick your shape of pop up trade show displays One of the biggest benefits of choosing pop up displays at your trade show booth exhibit is the many options you have to choose from to customize your look. Gone are the days of boring flat-paneled backgrounds. Now you can choose from curved, serpentine (s-shaped), gullwing, u-shaped, bubble shaped and combinations of straight to curved pop up display options.

I recommend: Superior Displays has several kinds of curved pop up displays including custom imprinted and unimprinted versions. ExhibitDeal offers a large variety of shapes including gullwing, serpentine, straight-curve-straight, curve-to-straight and the old standby straight pop up trade show displays. Exhibits Galore features unique U-shaped and wave shaped pop up displays. First Trade Show's bubble panel displays are ideal for showcasing products that are round.

When space is limited, opt for tabletop pop up displays Tabletop pop up displays give you the convenience and creativity of a pop up display, but in a smaller format.

I recommend: TradeshowSupermarket.com has curved, lighted and Velcro covered tabletop pop up displays. Fast Signs offers tabletop pop up displays that are unimprinted, with graphics sold separately. Displays 2 Go has full color fabric pop up displays for tabletop use.

Create your own island or tower with a pop up display Not every exhibitor at a trade show rents an eight by ten foot booth. Sponsors often get four to six booth spaces to display their exhibits. When you need a to fill a large exhibit space or even in your own showroom, you can build large pop up displays with pop up islands and towers.

I recommend: The Godfrey Group makes SpaceStation brand pop up islands and towers in unique sizes and shapes. Subia has a variety of island pop up displays. Dynamic Display has a cylindrical pop up tower available imprinted or with Velcro fabric.

Tips & Tactics

Helpful advice for making the most of this Guide

Most pop up stands start out in a case that is less than two feet long and when configured display 10 by 10 feet.
Pop up displays use magnets to secure fabric graphics to the aluminum pop up frame.
When ordering pop up displays, ask the vendor if they offer a discount for ordering multiple graphics at one time. This allows you to use the frame interchangeably with different graphics.
If you are ordering a pop up display that utilizes fabric, ask vendors if it is wrinkle resistant and how to care for it. You may need to carry a steamer with you when you travel.

Pop Up Displays

Guide to Pop Up Displays

Pop Up Displays: Nuts and Bolts

Action Steps

Tips & Tactics

How-To Guide from WORK.COM

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