Digital light processing is the technology of projecting images from a monitor onto a larger presentation area for clear viewing regardless of the amount of ambient light visible in the room. The DLP projector produces sharp images with a digital mirror device, a microchip that houses micro mirrors on its surface.

The DLP market has great potential to keep breaking into many avenues of the entertainment market as the technology improves and expands to meet the market’s needs. Meet your clients’ DLP needs by being ahead of the game and preparing them for the unexpected.

1. Build an inventory of comprehensive digital light processor (DLP) devices for resale.

2. Supply DLP technology parts.

3. Stay current with DLP technology to keep your inventory ahead of market demand.

Action Steps
The best contacts and resources to help you get it done

Stock the DLP devices with the greatest consumer demand from reliable suppliers

The projector and digital television markets are the primary DLP projector technology users. Home theater DLP devices are the DLP TV, the DLP projection TV and the DLP LCD TV. These DLP devices are the most popular consumer items with the widest resale audience.

I recommend: Consider the wide range of DLP projectors available from Audio Visual Solutions (AVS). AVS distributes ultra-portable and micro-portable DLP projectors as well as network capable DLP projectors. AVS also supplies the consumer home theater market. Planar Systems is a certified custom manufacturer and distributor of high definition and LCD TVs, including open frame, in-vehicle, touch monitors, thin digital signage and 3-D stereo displays.

Provide customers with DLP lamps for repair and emergency backup

DLP lamps can fail when customers need them the most, so supply backup lamps to keep the DLP technology up and running. Encourage customers to keep one or two lamps in reserve.

I recommend: Try Pptav for all DLP component needs. Pptav distributes presentation and stage audio-video equipment and components, including projectors and projector parts, such as DLP lamps. Check the component inventory of ViewSonic as well. They supply professional display solutions.

Stay ahead of the market and watch for emerging trends in next generation DLP tech

Stay current on DLP market trends and keep your inventory one step ahead of the buying public so you always have what consumers are looking for. It also gives you a jump on competition instead of lagging behind them with yesterday's tech.

I recommend: Texas Instruments (TI), the original designer and developer of digital light processor technology, is the prime source of information about the technology's evolution. The TI site is full of information about new and emerging trends in the DLP tech market. Read the articles in TechDigest to keep up-to-date with emerging DLP tech trends. TechDigest is a frontline source of current and emerging trends for all things tech.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Look for handheld devices equipped with a DLP pico chipset that allows both embedded and stand alone handheld devices to use digital light processing technology to project images onto a larger screen with no resolution loss.