Rohde & Schwarz EMC and Field Strength Test Products 

Test Marketing

By W. Eric Martin, Keyboard pounder & synonym selecter, TwoWriters.net Rather than push a product onto market and lose a lot of money if it flops, you can test market your creation on a limited scale to see whether it appeals to people and what they'll pay for it. By test marketing a new product, you can:Determine whether your product fits a market need that's not already met Change the color, size, design, functionality or packaging to reflect consumer response.Find support from distributors and ... Read more