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A successful children's clothing trade show exhibit not only increases awareness in your brand, but also attracts buyers walking the trade show floor to your booth. Build an inviting booth that displays your children's clothing line, accessories or related services. It should also feature colors and signage that reflect the “feel” of your company.
Create a children's clothing trade show design that encourages buyers to order your products for their stores. Display hot sellers, showcase touchable fabrics and provide literature in an exhibit that gives you the most for your marketing dollar. Plus, try to:
1. Look at a past children's clothing trade show exhibit to see what's previously worked for others.
2. Learn more about the typical requirements of children's clothing exhibitor and what you'll receive for your fee.
3. Consider dimensional children's clothing trade show rentals like mannequins to display complete outfits and showcase your line’s versatility.
Action Steps
The best contacts and resources to help you get it done
Research past a children's clothing trade show display to emulate what's worked before
Before beginning your children's clothing trade show setup, look at previous displays to get a better feel of what others in the industry have done to attract more customer's to their booths. You can view a current children's clothing tradeshow display by attending tradeshows before you become an exhibitor yourself. If you're pressed for time, however, search for photo galleries of past displays online to get a similar effect. You can often find these by utilizing children's clothing trade show services, such as a directory specifically geared to these events.
I recommend: Find current events and photo galleries of past events by visiting Apparel Search's Children's Clothing Trade Show Directory. Visit Bubble New York to see its photo gallery of past trade show booth designs including several featuring kid's apparel. View the photo gallery of past displays of the Children's Club show, a children's fashion and accessory trade show presented by ENK International.
Find out what your children's clothing trade show booth includes
A children's clothing trade show display board is an important visual aid when discussing your product line or services with show attendees. If you purchase booth space too small for this display, then you lose this vital piece of your booth design. Avoid this and other pitfalls of poor space adjustments by learning advance the typical sizes and exhibitor requirements for trade show exhibits. It's also helpful to learn about fees and any special features your space includes, such as electrical outlets or lighting.
I recommend: The MAGIC Kids trade show takes place each season and includes fashion's most distinguished exhibitors of kid's apparel from toddler collections up to tweens. Look over its booth information to learn normal booth sizes and any exhibitor requirements before renting a booth. The Los Angeles Kids Expo features fun-filled events for the whole family, as well as, exhibits for babies' and children's fashions, shoes and accessories. Its website provides pricing details, along with booth sizes and special features provided with your booth.
Incorporate unique ideas in a children's clothing trade show display to elicit immediate attention
Once you do your homework by seeing what others in the children's clothing industry are doing for their trade show exhibits, you'll learn a few unique ways to catch the eye of each buyer walking the trade show floor, such as using mannequins to display complete ensembles of your garments and accessories. Mix and match items on the mannequins as you talk to buyers in your children's clothing trade show booth to showcase your line's versatility and value for each season.
I recommend: Allen Display provides mannequins in a variety of child sizes and poses to highlight your clothing accessories and ensembles. Click on the version that best suits your children's clothing trade show display for additional details. If you prefer children's clothing trade show rentals, Ruben's Display World rents mannequins by the week. Use the online catalog to find the size and style to fit your clothing styles.
Tips & Tactics
Helpful advice for making the most of this Guide
- • If you'd rather maintain a reduced trade show presence or cut costs by renting as little floor space as possible, consider buying a children's clothing portable trade show exhibit that you can transport, set up and pack yourself.
