An energy trade show is an opportunity to meet with other businesses and agencies in the energy industry and gain insight. Energy tradeshows offer exhibiting, speaking, sponsorship and other energy trade show services to allow you to networking and idea share.

Attending or exhibiting at energy trade shows is relatively easy to achieve and can be a great bonding experience for those involved from your company or agency. When canvassing an energy trade show directory look for trade shows specific to the services you offer for the best benefits. To find and utilize energy trade shows to their fullest, you should:

1. Apply for exhibiting opportunities at energy trade shows for a chance to showcase your business.

2. Become a sponsor or advertising in energy trade show publications for optimal exposure.

3. Consider speaking or submitting papers for sharing best practices with others at the energy trade show.

Action Steps
The best contacts and resources to help you get it done

Exhibit at the energy trade show to showcase your business

Become an exhibitor for an opportunity to showcase your business in the best way possible. This often involves setting up a display or booth with ample information, handouts, giveaways and other attention-getters for sharing your company mission and making new contacts to follow-up with after the show.

I recommend: The Building Energy Conference offers exhibiting and sponsorship opportunities to companies interested in sharing their business with conference attendees. The Annual Renewable Energy Conference and Trade Show offers exhibiting and sponsorship opportunities which can be applied for online at their conference web site.

Consider the sponsorship and advertising opportunities offered by energy trade shows

Apply for sponsorship and other advertising opportunities to gain the most exposure for your business. Sponsors often have banners placed around the trade show and logos displayed on the trade show website. Advertising opportunities often include the trade show program, stage announcements and attendee newsletters.

I recommend: Retech offers exhibiting and sponsorship opportunities for the most trade show bang for your buck. The Geothermal Energy Conference & Expo offers sponsorship and exhibiting opportunities also. Check out their full listing of sponsorship levels available on the web site.

Explore speaking and idea sharing opportunities at the energy tradeshow

Engage in idea sharing and other seminars at the energy trade show to network with others companies in a smaller, topic controlled environments. This allows you to share more specifics about your company and learn about others in a manageable size crowd with time for networking after discussion.

I recommend: Globalcon offers exhibiting, sponsorship and workshop presenting opportunities for those interested in expanding their networks and building potential relationships for future business endeavors. The West Coast EMC Conference offers the same opportunities as Globalcon with full information available on their web site.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Assemble a strong team that will assist in orchestrating the attending of and exhibiting at the energy trade shows you attend. The more people involved, the better networking opportunities.
• •  Consider hiring a trade show consultant to help you gather energy trade show information and to offer energy trade show advice for better results.