Creating an eye-catching energy trade show exhibit is key to a successful trip to a trade show. If you take the time to consider your energy trade show design and information ahead of time, you can really make the most out of the exposure you receive at an energy trade show.

There are several ways you can make your energy trade show display stand out from the competition and appeal to potential customers. This can be done while maximizing your exposure and minimizing your budget at the same time. Keep these tips in mind when planning your energy trade show exhibit:

1. Have a custom energy trade show booth made for your company.

2. Discuss your energy trade show display case with the experts.

3. Consider the exhibit regulations at each energy trade show.

Action Steps
The best contacts and resources to help you get it done

Hire a company to create an energy tradeshow display that shows what your company is all about

The initial investment in a custom energy trade show display will more than payoff the more tradeshows you attend. Having a display that clearly presents your company's name can be very memorable the more unique it is. Hiring a company that has experience and expertise with energy trade show exhibits will ensure you have an appropriate display.

I recommend: Lazarus Designs has experience in designing energy trade show exhibits. To look ahead at upcoming shows and to keep your eye on the competition, check out the calendar of events at Energy Central to see what's going on in the energy trade show world.

Look to energy trade shows for ideas on designing an appropriate display

Knowing what others in the energy industry are up to and what potential customers are looking for will help you design an energy trade show display board that will be appealing and set you apart from the rest. Give yourself plenty of time before the trade show to attend professional meetings and conferences to gather the information you need to make your energy trade show setup the most successful it can be.

I recommend: Northeast Sustainable Energy Association hosts an annual conference that can put you in contact with others in your industry. Click on the "exhibitor" link on the left hand side of the page to find important exhibitor rules and regulations. Check out a photo from the Washington International Renewable Energy Conference for exhibit ideas.

Keep in mind that each energy trade show exhibit may have different qualifications

It is important to gather information before the energy trade show about what guidelines and qualifications are required in order to exhibit. Each show may have slightly different regulations, so it is important to know the details far enough in advance that you can adapt.

I recommend: West Coast Energy Management Congress hosts an annual trade show for which they provide all the information you need to be an exhibitor. WINDPOWER Conference and Exhibition lists the specific regulations for your energy trade show display. Click on the "Display Rules" tab to view the complete energy trade show services and regulations.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Look ahead to the trade shows that you plan on attending to get an idea of the different venues. If you foresee any shows that may be outside, purchasing an energy trade show booth that can be displayed both inside and out may save you some money in the end.