An entertainment trade show exhibit presents your company to hundreds of new buyers. Most booths at entertainment trade shows are interactive to draw the buyer in and allow them to take or try samples of your products. Design entertainment trade show exhibits around your company's key products, services or product line. Creating an appealing and exciting entertainment trade show exhibit helps to boost your business to the next level.

When creating an entertainment trade show exhibit there are four components each exhibit needs to have: displays, banners, promotional items and effective lighting. Displays in a trade show exhibit promote information and provide areas for products to be perused by potential customers. Banners draw people to the exhibit. Lighting brings attention to an area or specific product, or simply brightens the whole area. Promotional items show your appreciation to exhibit visitors and give them something to remember your company by.

1. Locate display components for your entertainment trade show exhibit.

2. Attract buyers to your booth with an entertainment trade show exhibit banner.

3. Brighten your entertainment trade show booth with effective lighting.

4. Give away promotional items to entertainment trade show visitors.

Action Steps
The best contacts and resources to help you get it done

Introduce your company to the world with an entertainment tradeshow display

Entertainment trade show displays include pop-up, free standing and foldout displays; tables, podiums and flooring, and entertainment trade show display boards. All of these components may be personalized and printed with your company's design, logo and products in mind. Most components are also equipped with television screen mounting capabilities.

I recommend: Get specific entertainment trade show display board and booth design ideas by viewing photos of successful entertainment booths from EXM. Locate entertainment trade show exhibit components and fully designed entertainment portable trade show exhibits at Show Image.

Create an attention-grabbing banner for your entrainment trade show exhibit

Banners help inform buyers about your booth and are often the first thing buyers see at the booth. Most entertainment trade show exhibit banners are placed along the edges of the exhibit or hang from the ceiling near the booth. Some entertainment trade shows allow banners in central areas of the trade show or stuck to windows for an additional fee.

I recommend: Dreamstime provides entertainment-themed stock photos for trade show banners and window clings. Visit Image 4 to see the entertainment trade show banners and banner stands they made for other entertainment companies. Image 4 provides banners and stands with easy entertainment trade show setup. Create an entertainment trade show design for a banner at Namifiers.

Hand out promotional items at your entertainment trade show exhibit

Promotional items are small gifts that are given to exhibit visitors. These everyday gifts normally have the company name, address and phone number printed on them. This keeps your company's information in front of the potential client days after the trade show ends.

I recommend: Luscan Group supplies entertainment themed promotional items for an entertainment trade show exhibit. Find entertainment-themed gifts and promotional items at Pinnacle Promotions. Search the art and entertainment industry section of ePromos for a wide range of entertainment trade show booth promotional items.

Illuminate your entertainment trade show exhibit

Using the right lighting makes an ordinary entertainment trade show exhibit extraordinary. Trade show lights are designed to be portable and are available in a variety of styles. Trace lighting is often used to light several items in a row. Wall-mounted and clamp lights are single point lamps used to light up one area.

I recommend: Direct-Lighting.com provides a wide selection of all types of entertainment trade show exhibit lights. Tradeshowdirect is equipped to help your company with all entertainment trade show booth lighting needs including entertainment trade show display case lights.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Exhibitors should arrive at the entertainment trade show booth equipped with plenty promotional items, samples and business cards to hand out to all potential clients.