Mining Trade Show Marketing 

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Directory of business giveaways and marketing advice for a mining trade show.
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Guide to Mining Trade Show Marketing

Use mining trade show marketing tactics to increase turnout at your booth

By Niki Hampton, Freelance Journalist, Self Employed


Some of the most successful tactics used by mining trade show exhibitors are mining tradeshow giveaways, solid mining trade shows advertising and diligent follow-up techniques that lead to mining trade show sales and relationships. Understand mining trade show marketing to increase mining trade show traffic, increase sales and generate a high interest in your business.

Utilize mining tradeshow promotions and be diligent with mining tradeshow follow-up calls, emails, thank you letters and newsletters to increase success for the next year. To compile a successful mining tradeshow marketing plan, you should:

1. Consider the mining trade shows advertising options you have and will utilize.

2. Find mining trade show marketing sponsorship opportunities at the trade shows you attend.

3. Plan for a variety of mining tradeshow giveaways and promotions for fun.


Action Steps
The best contacts and resources to help you get it done


Create a mining tradeshows advertising plan for the best exposure

Use mining tradeshows advertising tactics to their fullest for the highest level of exposure and the most visits to your booth. For your mining trade show booth to be successful, cast a wide advertising net to encompass both large and small companies in the mining industry. Don't forget to send out invite cards to let your clients know you will be at the show.

I recommend: The Enabling Coal to Liquids Conference offers both exhibiting and sponsorship opportunities to maximize your exposure to those in the mining industry. The SME Annual Meeting & CMA National Western Mining Conference offers exhibitor and sponsorship opportunities.

Sponsor the event you exhibit at for a wide array of mining trade show marketing benefits

Consider the sponsorship opportunities offered by most conferences, expos and trade show. Aside, from the obvious benefits of banner placement as well as logo inclusion in show marketing materials and announcements, many shows also offer meal and drink vouchers or free rooms to sponsors.

I recommend: The SteelOrbis Steel Trade Conference and Trading Workshop offers seminars, networking opportunities, sponsorships and advertising opportunities. MinExpo International is the world's largest mining exposition in the world. They offer many opportunities for advertising and expanding your business within the mining industry.

Stock up on mining trade show promotions to create an atmosphere of fun

Schedule regular mining trade show giveaways and mining trade show promotions to keep the atmosphere light and fun. Participants and trade show goers want to feel included and appreciated for taking the time to attend the tradeshow and stay up on mining industry news.

I recommend: Grand Prize Promotions is an expert at trade show games and attention-getter's. Check out their most popular trade show choices for proven results. Blue Dragonfly Marketing offers a wide selection of trade show promotional products in a variety of industries. Check out their tools and safety equipment selections.

Tips & Tactics

Helpful advice for making the most of this Guide

  • •  Work as a solid planning committee to pull together the best mining trade show marketing exhibit plan and execution. This will allow everyone to bring ideas to the table and delegate the tasks accordingly.
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Mining Trade Show Marketing

Use mining trade show marketing tactics to increase turnout at your booth.
Some of the most successful tactics used by mining trade show exhibitors are mining tradeshow giveaways, solid mining trade shows advertising and diligent follow-up techniques that lead to mining trade show sales and relationships. Understand mining trade show marketing to increase mining trade show traffic, increase sales and generate a high interest in your business.Utilize mining tradeshow promotions and be diligent with ... Read more