A packaging trade show covers many products and services in the packaging industry, including materials for packaging, design elements, and so much more. This means your packaging trade show display must reflect the technology and skills your company is best known for when. You can even incorporate your packaging materials into the design of your trade show display.

To create a great packaging trade show booth, start with quality materials. Make sure you use items that are strong and durable, yet still have a very portable quality so that you can use them for multiple trade shows. You can also rent much of the bulky equipment from companies that specialize in trade show rentals. Some important items you will need for your booth are:

1. Signs and banners that reflect your packaging trade show design.

2. Furniture that is inviting and flows well with a large crowd.

3. Display cases that double as storage space for your products.

Action Steps
The best contacts and resources to help you get it done

Create a packaging tradeshow display with durable display boards

There are many companies that offer trade show display boards for your exhibit. But when choosing the display board, you must be aware of how it will look as a backdrop for your products. If you want to show buyers how great your product is, your display boards must represent the information about your packaging products that everyone wants to know. You can also choose a Velcro display board to attach sample packaging materials to.

I recommend: You can find many companies that offer Velcro display boards of all different sizes, including Displays2Go and North Sculpture Displays.

Find packaging trade show services for printing and graphics

When you need to get great graphics or printing services for your booth, choose packaging trade show services that specialize in the trade show industry. This will help if you're looking for ideas that will attract more potential buyers to your booth.

I recommend: You can get both graphic design and printing services from Smart Exhibits. You can also hire a design company like Apple Rock to design your entire booth.

Locate companies that specialize in packaging trade show rentals

To save money, choose packaging trade show rentals to put together your exhibit. Items such as display cases, storage cases and furniture can all easily be acquired from companies that specialize in trade show rentals. For a packaging trade show, your exhibit should probably include display cases and large tables that let you lay out your products and samples.

I recommend: Many rental companies, including First Trade Show and Allegro Display & Graphics, can create a very functional packaging trade show setup in your booth.

Choose giveaway products to attract more buyers

The best part about going to a trade show is picking up the giveaways you find at each trade show booth. Sometimes, it's something as simple as candy or a magnet with the company's logo on it; some companies even give away free samples of their products.

I recommend: For a packaging trade show, you cannot go wrong with a custom magnet advertising your company. Choose from many magnet designs from Motivators. Or, go with a box cutter keychain from ePromos.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Use collapsible furniture in your packaging portable trade show exhibit. This allows you to make more room anytime you feel it's necessary, yet still gives you the ability to set up seating and product space when crowds are thin.