Just because the basic tenets of various faiths differ doesn't mean you can't have a multiple religion trade show exhibit. In fact, a multiple religion trade show display board might even bring extra people to your booth who are curious about myriad religions. If you plan a multiple religion trade show booth, you should learn a little about each of the religions you plan to display so you can answer basic questions about each.

If you plan a religious trade show booth based on a single religion, you can expect pointed questions about that particular religion. Although it might be rare for someone outside a particular faith to erect a religious trade show exhibit based on that creed, it happens occasionally. Just make sure you know the correct answers to questions about the particular religion before you attempt it. Unfortunately, many such booths provide more of a venomous "anti" message than a positive one. Visitors to such booths leave with more annoyance than good will.

1. Keep your religious trade show exhibit upbeat.

2. Use spiritual gifts from various religions to promote understanding,

3. Reusable displays are a great idea.

Action Steps
The best contacts and resources to help you get it done

A religious trade show display should portray a positive message

Few people want to visit a religious trade show display case offering nothing but negativism about other religions or about life in general. There must be a message of hope, of peace, of understanding and of a chance for a bright future. Jewelry, art, knickknacks, books and other items can do much to provide peace and harmony.

I recommend: For a leading distributor of books and literature celebrating Islamic religious values and culture, contact Astrolabe. The No. 1 source for religious books from The Church of Jesus Christ of Latter-day Saints is Deseret Book in Salt Lake City, Utah. You can get religious books on Judaism from the longest established Jewish book and gift store on the Internet at Judaism.com.

Show off your multiple religion trade show setup with fascinating jewelry

Customers don't have to be members of specific religions to wear jewelry symbolic of those faiths. Jewelry from religions all over the world is intriguing, and can bring people of differing faiths closer together. You may help promote understanding between people through your trade show displays.

I recommend: If you need a great selection of unique Hindu or Buddhist jewelry such as Mandala pendants or Mantra lockets to help your customers along their spiritual paths, contact the Sananda Spiritual Center in San Diego. You have a choice of several discounted Christian jewelry pieces from a quality merchant at A Different Direction.

Consider a pop-up booth for a convenient religious portable trade show exhibit

If you plan to set up a religion trade show display case at several venues, buy a pop-up booth. You can use it repeatedly, and have a beautiful display time after time. What's more, set-up and take-down are simple.

I recommend: You can get a great deal on an 8-foot portable pop-up display booth featuring lighting, fabric panels, six strong hinged channel bars and a lectern. All parts fit in an easy-to-carry case you can find at Exhibe Portable. Get a quality 10-foot pop-up booth display at a sizable discount, with even bigger discounts for purchases of multiple pop-up booths, at Ace Exhibits.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  The largest trade shows may not always give you the best results for your advertising buck. If you set up in a large trade show center with hundreds of other merchants, you may have trouble standing out from the crowd. You may have more people remember your religious trade show display in a small venue. There aren't as many products or merchants for the customer to remember.