Sporting goods trade shows bring sporting equipment manufacturers and retailers together in a single location to share information about products and services. Trade shows can help you to find new markets and introduce new product lines to existing customers.

Exhibiting at a sporting goods trade show requires planning and design. Professional services can help you with all phases of a trade show, allowing you to focus on other aspects of your business.

Use these resources to find the sporting goods trade show information you need:

1. Demonstrate your products and services at sporting goods trade shows.

2. Hire a consultant to give you sporting goods trade show advice.

3. Partner with companies specializing in sporting goods trade show services to set up your display.

Action Steps
The best contacts and resources to help you get it done

Reach new customers with a display at a sporting goods trade show

Sporting goods trade shows allow businesses to interact and share new products and services. Having a booth of your company's product line or services will help to spread the word about your business.

I recommend: Super Sports Expo offers a venue for businesses to showcase sporting goods. This sporting goods trade show allows exhibitions from all types of equipment manufacturers. SHOT Show is the world's largest expo of firearms, hunting and outdoor products. The event brings sporting goods shop owners from all over the country together.

Work with a sporting goods trade show consultant to help make the most out of your display space

A consultant is basically a sporting goods trade show guide. A firm can help develop a plan that makes your booth stand out from the crowd. Investing in a good plan will pay dividends in the future.

I recommend: Trade Shows Plus offers a range of pre- and post-trade show services. Contact them to get started on your sporting goods trade show plan. The Trade Show Coach can show you the methods that will make your trade show experience successful. Listen to a short introduction from the company to see how it can help you.

Utilize professionals to handle all of your sporting goods trade show needs

Trade show service professionals can save you time by managing all of the details for your sporting goods trade show. Working with experts will help your display to stand above the competition.

I recommend: Tricord Trade Show Services provides complete trade show set-up and management services. The company is available to help either remotely or on-site. The Trade Show Network can help you to design your exhibit and provides management services. This company will even help you select which shows are best for you.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  A sporting goods trade show directory is common at trade shows. If you are going to set up a display at a trade show, be sure to provide a concise description of your primary products and services. Giving readers a good understanding of what you do will help to increase your customer base.