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Guide to Shopping Cart Solutions Basics

By Katherine Kay

Internet & Online

User Rating

8.0
out of 10

How to make online shopping cart solutions work for you.

A shopping cart program allows you to accept payments from credit cards and PayPal for products you sell online. Basic ecommerce shopping cart solutions capture email addresses, send receipts and send a thank you to buyers. However, most shopping cart services do much more.Shopping cart programs today help with website hosting, QuickBooks links, pricing, tax calculations and digital product downloads. You can find companies with ... Read more

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Features

For your shopping cart solution features, choose among existing website, managed installation, multiple storefronts, customer contact management, inventory management, no setup fee, and demo available.

To bring online shopping carts to an existing website, link to your customized pages at a web-based shopping cart solution provider or download a shopping cart application, customize it to match your site, and upload it to your web server.
In a managed installation, you get a hosted shopping cart on a vendor's web server, along with all the services to operate your ecommerce site.
If you run multiple storefronts with different identities, a multiple store/one shopping cart solution can juggle different prices for the same products and manage all the stores from a single catalog and inventory database.
Online shopping carts can run your customer contact management, including order tracking, purchase history and mailing list maintenance.
A simple shopping cart application does inventory management by subtracting from inventory numbers you enter by hand; sophisticated online shopping cart solutions can deliver instant orders to a warehouse.
Shopping cart providers may charge no setup fee but collect a monthly fee or percentage of your sales.
Shopping cart solution vendors often make a free online demo available of the front and back ends of their applications or let you download shopping cart software for a free trial.

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