Martha Stewart Living Omnimedia Inc. - MSO- Profile

Martha Stewart Living Omnimedia, Inc.. The Group's principal activities are to provide content and domestic merchandise related to home, cooking and entertainment, gardening, crafts, holidays, keeping, and kids. The Group operates in four segments: Publishing, Broadcasting, Merchandising and Internet. Publishing segment includes operations related to magazines, books, radio, newspapers and music. Television segment includes production of new television programming and its distribution. Merchandising segment includes the design of merchandise and related packaging, promotional and advertising materials. Internet/Direct Commerce segment include operations related to Internet and catalog business. The products of the Group are marketed under the 'Martha Stewart' brand name. The Group operates throughout United States of America. Publishing accounted for 54% of 2006 revenues; Merchandising, 24%; Internet, 5% and Broadcasting, 17%