Watching a pro tennis tournament on television is entirely different than experiencing the speed, energy and athleticism of the pro tennis champs up close and in person. Whether you own a tennis supply business or in the travel industry, keeping informed of world-wide, local and specialty competitions can help you cater to your customers' needs.

While there are tennis competitions around the world all the time, there are only a few key pro tennis match pairings scheduled each year. Be aware of dates and locations so that you can promote those to your clients who are big-time tennis enthusiasts.

Consider the following tennis tournament information:

1. To attend a women's professional tennis tournament, you'll have to key in on three main events: grand slam, season championships and tier tournaments.

2. Keep up with pro tennis tournament schedule information as match-ups are subject to change.

3. When it comes to tennis competitions, The United States Tennis Association oversees those tournaments in the US while the International Tennis Federation regulates those around the world.

Action Steps
The best contacts and resources to help you get it done

Witness a professional tennis tournament

For many tennis enthusiasts, the ultimate experience would be to watch their favorite pro player in person. Think about working cooperatively with other businesses to sponsor trips to professional competitions. Or incorporate a tennis tournament into a vacation itinerary.

I recommend: Find information on the US Open or Australian Open professional tennis tournaments at Euroteam AS Company. Check out ticket prices and other information on the Hyundai Hopman Cup.

Support local tennis tournaments and programs

Consider promoting or sponsoring local and area tennis tournaments. It can be a win-win with extra advertising for your business at the event while also promoting the sport overall. The more interest in the sport, the higher your revenue will grow.

I recommend: Log on to Eteamz.com to find tennis tournament information for those contests in Rhode Island. Find more information about Pittsburgh, PA's tennis programs.

Find tennis tournaments for kids

Young players are the future of tennis. Support them when you can by researching competitions just for them and promoting those at your business. Make sure to have lesson information and supplies geared toward kids as well.

I recommend: Search for junior tournaments via The United States Tennis Association. The International Children's Games, held every year, are like the Olympics for children with competitors coming from all over the world to play in different sports, including tennis.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Not everyone will be able to attend a professional tennis match. Why not host a tournament-watching event at your business. Make it fun. Although initially, it may just be a public relations move, the rewards will come back to you as people look to you for their tennis supply needs. You might offer guests virtual tennis competition with games like Smash Court Tennis and Dream Match Pro in the event of rain delays in the televised tournament.