Serif Inc.

New York Times - November 20, 2009 9:34 AM

The latest phase of Reed Seifer™s Project Optimism may not solve world hunger, or add much to the history of Conceptual Art. But it could brighten the mood of some New York City commuters “ if they happen to . This is a rarer occurrence than you ...

New York Times - November 19, 2009 9:24 PM

?The Waterfalls? flowed in the East River. ?The Gates? snaked through Central Park. Now New York?s latest large-scale public art project is being exhibited in an even unlikelier space: your wallet. On the back of seven million MetroCards distributed this ...

New York Times - November 19, 2009 8:19 PM

The Waterfalls flowed in the East River. The Gates snaked through Central Park. Now New Yorks latest large-scale public art project is being exhibited in an even unlikelier space: your wallet. Reed Seifer, the graphic artist who devised the optimism ...

Forbes.com - November 14, 2009 9:22 AM

Courtesy of The Museum of Modern Art, New York Since the 1930s, 'Bauhaus' has become shorthand for a specific visual style: abstract geometry, bold sans-serif letterforms and, especially, streamlined architecture. But the Bauhaus was more than just an ...

Forbes.com via MSN Money - November 14, 2009 8:44 AM

Courtesy of The Museum of Modern Art, New York Since the 1930s, 'Bauhaus' has become shorthand for a specific visual style: abstract geometry, bold sans-serif letterforms and, especially, streamlined architecture. But the Bauhaus was more than just an ...