Vnu NV - VNU- Profile

VNU NV(VNU). The Group's principal activity is to provide business-to-business information and industry expertise to professionals worldwide. They operate in the following segments: Marketing Information; provides market research and insights into their markets, products and customers. The main clients of this group are manufacturers of fast-moving consumer goods (FMCG) and retailers of these products. Media Measurement & Information; helps to improve business performance and their clients include the following industries; radio and TV stations, broadcasters, advertisers, advertising agencies and media planners. Business Information helps connect buyers and sellers in a variety of industries with an up to date business-to-business information which helps clients make critical business connections through publications and trade exhibitions in the United States and Europe. Marketing info acctd for 54% of 2005 revs; media measurement & info, 28% and business information, 18%