Professional Detailing - PDII- Profile

Professional Detailing Incorporated. The Company designs and executes customized sales and marketing programs to the United States pharmaceutical industry. The company provides dedicated contract sales services in which detailing programs are customized to client specifications, syndicated contract sales services which enables clients to tap into an existing, large-scale sales team for specific detail positions, marketing research and consulting services and medical education and communication services. The revenues of the company are derived from renewals and extensions of existing programs, new programs with existing clients and new programs from new clients. The clients of the company include Abbot, Allergan, Astra-Zeneca, Bayer, GlaxoSmithKline, Novartis, Pfizer, Procter & Gamble, Schering Plough and Hofmann LaRoche. Contract sales services accounted for 72% of 2000 revenues; product sales and distribution , 23% and marketing services, 5%.