Florida Realtors and brokers associations offer a slew of opportunities for positive exposure for your business. In addition to real estate members of the Florida Association of Realtors, you will have opportunities to be recognized by other Florida mortgage brokers and Realtors, including businesses and government organizations that support the commercial and residential industry.

Affiliation with a Florida Realtor association provides lobbying and network opportunities that can be immensely helpful to your own business interests, whether you are a Realtor or an associate serving the industry. Membership in Florida Realtors and brokers associations often means access to information and contacts that can be important to your own company. Local Florida association of Realtor organizations offer even more chances to network with local business and real estate leaders in your community. Use your membership in a Florida realtors association in a number of different ways.

1. Expand your network through a Florida association of Realtors

2. Support the industry by participating in a Florida Realtors association

3. Stay informed with Florida Board of Realtors publications

Action Steps
The best contacts and resources to help you get it done

Develop business contacts in Florida Realtors and brokers associations

Florida brokers association groups and Realtor organizations hold regular meetings, seminars and conventions for members and interested parties. At Florida Realtors association events, as well as through various committees in which you could participate, you will have numerous occasions to socialize and network with other business people who support the real estate industry. Business leaders involved in the Florida Realtor association arenas could offer a number of trade opportunities for you and your company.

I recommend: The Florida Association of Realtors offer products, news and events for its members statewide. The Florida Association of Building Inspectors could provide some valuable resources if you are in the real estate or building industry.

Show your interest by joining a Florida Realtor association

Especially if you hope to do business with any real estate companies, you will want to express your support as well as meet the leaders in the industry. You often can do this best by participating in local groups such as one of the Miami association of Realtors or a northeast Florida association of Realtors with both your presence and your financial support.

I recommend: The Realtor Association of Miami-Dade County covers the hot Florida coastal industry with three office locations. Northeast Florida Association of Realtors is a busy organization that serves both residential and commercial Realtors and brokers.

Keep your company in the loop with a Florida Realtor association

While you may not have time to participate in a trade group or volunteer on a committee, you can take advantage of membership in a Florida brokers association through the myriad publications they put out. By keeping up with the reports and news in the industry, you can pick and choose which events will be most beneficial for you to attend while keeping updated on changes or news that affect the Florida Realtor association industry.

I recommend: Florida Realtors Magazine is a publication of the Florida Association of Realtors and provides in-depth coverage of the local markets and market-makers, as well as the Florida Board of Realtors. Real Estate Florida is a monthly color publication that covers the commercial Florida markets.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Send your top management team and salespeople to various regional Florida Realtors association meetings and events so that your company is well represented at every possible venue.