Every realtor needs to have access to real estate agency software information. There are an amazing amount of software packages available that can enhance your business in these ways:

1. Real estate agency software can help your market your properties.

2. Real estate agency software can showcase your properties as virtual 360 tours.

3. Real estate agency software can help you track your leads and maintain relationships with previous clients.

The hardest part about choosing real estate agency software is whether to get a package that you can integrate into what you currently use or whether you want to have separate modules. The good thing about separate modules is that you only need to buy what you need, and you can add on later as your business expands.

Action Steps
The best contacts and resources to help you get it done

Invest in complete real estate agency software to fully integrate your business

Purchase a robust real estate agency software package that will maintain all of your real estate functions. One software package that can track commissions, maintain contacts, manage multiple listings, handle billing, and create mailing lists will be invaluable.

I recommend: Decisions offers Brokers Unlimited, which is a fully integrated real estate software package. There is also a smaller, scaled down version called Broker Lite. RealtyMX is a real estate agency software provider that offers solutions for single agents and small realtors as well as products for large scale real estate professionals.

Manage property listings with real estate agency software

You need a way to easily manage your properties so that you always know exactly how many listings you have at any one time. You'll want to be able to sort your listings by MLS number, address, state and county in addition to the type of property it is, such as apartment, condo, house or commercial.

I recommend: Agent 360 is a web-based software program from RENWare that has listing and prospect managing applications as well as many marketing tools. Technology Mix has a software package called Realty Broker Office that allows agents to track their commission, run reports and manage listings, prospects and appointments. Check out its website for a free demonstration.

Investigate the products on a real estate agency software list

Looking at a real estate agency software list will open your eyes to the array of products that companies have developed for the real estate professionals. There are products designed for the single realtor and those made for huge real estate agencies. Seeing what is available can help you determine what you would like to purchase.

I recommend: Capterra and Web Content Solutions have done much of the legwork for you and gathered over 150 different types of software designed for real estate agencies. Check out their lists of software with hyperlinks to take you directly to the companies.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Find real estate agency software by asking others in the industry what they use. Most realtors will be happy to share with you what they have found that works for them, as well as what doesn't work.