Having a selection of designer eyewear and sunglasses along with prescription and reading glasses is a great way to build sale for your retail eyewear business. Today, many people use eyewear as a fashion accessory as well a way to read or block out the sun, so be sure to offer a wide selection of choices for fashion conscious consumers. There are many eyewear distributors and wholesalers who offer eyewear at discount prices for retailers, so that you can stock up on items without straining your budget.

Check back with eyewear distributors and wholesalers for deals and closeout specials to save more money on designer eyewear and sunglasses. Here are some additional things to consider about eyewear distributors and wholesalers basics:

1. Stock up your store with designer and replica eyewear from distributors of discount designer eyeglasses.
2. Keep customers happy with designer sunglasses bought from sunglasses distributors.
3. Get specialty eyewear items like prescription and reading glasses from distributors of discount eyeglasses.

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Find designer and replica eyewear from eyewear distributors and wholesalers

In today's fashion conscious world, eye glasses have become more than functional items for many consumers, so be sure to stock up your retail store with plenty of fashionable designer and replica eyewear. Since children and teenagers are becoming as fashion forward as their parents, you'll want to stock designer eyewear for them as well.

I recommend: Learn about the eyewear offered by eyeglass distributors Olympic Eyewear. You can find everything from motorcycle goggles to replicas of eyewear that celebrities wear to stock your retail business. Eyewear wholesaler Sunairess Eyewear offers discount designer eyewear in many styles. Menizzi is one of many eyewear distributors who specialize in selling high fashion eye glasses for children, teenagers and those who require a more petite eye glass design.

Buy fashionable sunglasses wholesale to meet customer need and while minding your budget

People don't just wear sunglasses in the summer or to block the sun anymore. Sunglasses are a trendy fashion statement and in high demand from consumers, so be sure to have a full line of designer sunglasses available from a sunglass distributors.

I recommend: Learn about the different categories of sunglasses available from CTS Wholesale Sunglasses. NY Wholesale Sunglasses is a sunglasses distributor that offers wholesale deals and closeout specials on Aviator and other kinds of fashion sunglasses.

Stock up on discount prescription eyeglasses and reading glasses from eyewear distributors

After finding the right prescription needed for each of your customers, you're going to need to order prescription eyewear for them from a distributor. You should also stock a supply of reading glasses in various prescription strengths so that customers can select what's best for them.

I recommend: Read about the offers on wholesale prescription eye glasses from 39DollarGlasses.com. This site offers many styles of prescription eyewear to keep customers happy and your business booming. Order reading glasses wholesale from L.A. Wholesale Distributors. This company sells bifocal reading sunglasses as well as fashionable reading glasses and accessories.

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Helpful advice for making the most of this Guide

• •  Keep track of fashion trends so that you can order wholesale distributor sunglasses and eyewear that customers will want.

Once you have decided get into the business of selling eyeglasses, it is important to find eyewear distributors that can provide all of the different kinds of products you want to carry. Choosing eyewear wholesalers can be a daunting task. There seem to be so many out there.

The first step in growing your eyewear business is finding the right eyewear distributors and wholesalers who have the styles and products that will go over well with your customers. Here are a few ideas to keep in mind when making a decision:

1. Find discount prescription eyeglasses to get more bang for your buck.

2. Consider carrying wholesale sunglasses and watch your sales rise.

3. Cater to the fashion forward with discount designer eyeglasses.

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Pass great deals onto your customers when you buy from discount eyeglass distributors

Buying discount prescription eyeglasses through a wholesaler will save you a lot of money- savings that you can pass on to your customers. When prices are low your customers may even be able to buy a pair for every outfit.

I recommend: Sunairess.com offers a large inventory of eyewear styles and colors sure to please every customer. Charmant USA, Inc. has distributors worldwide and has a useful online ordering system. Rainbow World Optical Supply not only sells wholesale prescription eyeglasses, but accessories as well.

Enjoy cool savings with wholesale sunglasses

Sunglasses are a fashion accessory and many people purchase new ones every year as the styles change. Work with a distributor to buy sunglasses wholesale to bring your customers the hottest styles at the lowest prices. Consider carrying both prescription and non-prescription sunglasses so your regular prescription eyeglass customers will look to you first when they are in the market for sunglasses.

I recommend: CTS Wholesale Sunglasses carries just about every kind of sunglasses you can imagine such as designer, fit-over and camouflage glasses. The Replica Wholesale Sunglasses website features thousands of sunglasses and accessories. The L.A. Wholesale Distributors website has a great sample package available for those businesses who are interested in learning more about their quality product.

Outfit your fashion conscious clientèle by using designer eyeglass distributors

Eyewear that may be considered 'in' today may be gone by tomorrow! Stay on top of the ball with designer discount eyeglasses from eyewear distributors and wholesalers who carry the top fashion brands in the world.

I recommend: EyewearSelect.com is a one-stop shop for designer eyeglasses of all shapes and sizes. Go-optic.com features over a 100 brands of designer eyeglasses at discount prices. The FramesDirect website sells many top-name eyeglasses at wholesale prices.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Consider purchasing reading glasses wholesale as well to bring in the customers who do not need prescription eyeglasses all of the time.

Eyewear and sunglass distributors need to stay on top of a dizzying array of choices in the eyewear industry and be able to distinguish the high-quality goods from the lowest. Eyewear distributors and wholesalers should keep their training and education up to date in order to remain competitive in their business and present the best eyewear products to the consumers.

Granted, there is a world of difference between a kiosk business selling cheap wholesale sunglasses and the specs offered by a high-end sunglasses distributor. However, eyeglass distributors everywhere can gain valuable knowledge through training seminars at trade shows, as well as training offered by manufacturers. For eyewear distributors and wholesalers, education and training should just be an ongoing part of doing business, whether they're selling discount designer eyewear or sunglasses.

The following options are excellent resources for education:

1. Look into attending trade shows for a first look at the new offerings for eyewear distributors. Take advantage of training offered there.

2. Check out associations in the vision industry for special programs and training support options.

3. Find a wealth of sales tools and training aids for the eyewear distributors from manufacturers.

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Get a professional edge with training offered for eyewear distributors

Conferences can be great training tools for professionals in any industry. Send your sales staff to a professional conference where they can learn to best way to purchase sunglasses wholesale, for example, or market a new product with the latest materials from the sunglasses distributor.

I recommend: The International Vision Expo & Conference, held annually in Las Vegas, is a great place for eyeglass distributors or others working in the field to receive continuing education credits and browse the wares of 500 exhibitors. The National Optometric Association annual conference offers training tools and seminars and big-name sponsors such as Luxottica and Bausch & Lomb.

Get on board with continuing education offered for eyeglass distributors

Several organizations help promote the field of optometry and eyewear, and have developed training courses to support the sales staff. The focus is on continuing education as the key to success in the field.

I recommend: SECO International is dedicated to the education of the optometry field and offers online training classes for continuing education opportunities. The Vision Council has an opportunity called "On the Road Sales Coach" for members to receive free sales training through facilitated conference calls.

Get training from the manufacturing source for eyewear distributors

Eyewear wholesalers and manufacturers may be the best link to educating and training your staff on their products. Most well-established companies can provide you with the marketing tools you need to educate your staff and give a well-informed presentation to your consumers.

I recommend: Live Eyewear requires all new distributors to attend training at their San Luis Obispo headquarters, and offers annual product seminars and training sessions. Carl Zeiss Vision presents interactive vision demos on their website, showing for example the effect of correction on an astigmatic eye.

As an eyewear distributor or wholesaler, you should know great sales techniques, but it’s even more important to know your product. With roughly 64% of the U.S. adult population wearing eyeglasses, there’s a huge market, but eyewear distributors and wholesalers must understand the terminology your customers use if you're going to make the sales.

This guide provides definitions to some of the terms dealing with measurements and lens types used throughout the eyeglasses industry. Terms include: pupillary distance, Abbe value, diopter, CR-39, polycarbonate and Trivex.

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Pupillary distance

Pupillary distance is the distance between the center of the pupils; it's measured in millimeters when eyes are looking off into the distance. Pupillary distance is also called pupil distance or PD.

I recommend: Learn more about pupillary distance and how to measure it at EyeBuyDirect.com.

Abbe value

Abbe value is the index used for measuring chromatic aberration in lenses. It is also referred to as the constringence of a transparent material or as the V number.

I recommend: Learn more about Abbe values, and view a list of examples at Allentown Optical Corp.

Diopter

Diopter refers to the refractive power of a lens. It's a unit of measurement that equals the reciprocal of focal length. When optometrists or ophthalmologists issue prescriptions using diopters, higher diopter measurements will require more vision correction.

I recommend: Read more about diopters at the Focusers website.

CR-39

CR-39, a plastic polymer, is frequently used in the lenses of eyeglasses. The material is approximately 50% lighter than glass. Though more susceptible to scratching, this flaw is easily corrected with a scratch resistant coating.

I recommend: For more information on CR-39 lenses, read about CR-39's history, marketing and continuing evolution at PPG Optical Products, the company that created CR-39.

Polycarbonate

Polycarbonate is a type of plastic that's commonly used in eyeglasses for children and anyone participating in sports because of the material's strength, light weight and impact resistance. Scratch resistant coatings added to polycarbonate lenses lessen the material's susceptibility to scratching.

I recommend: Visit the All About Vision website to learn more about the history of polycarbonate lenses, how they're made, how they're improved and the importance of selecting the right frame for the lenses.

Trivex

Trivex is a monomer developed in 2001 by PPG, the same company that created CR-39. Trivex is considered a vast improvement over CR-39 based on the material's light weight (lighter than polycarbonate), impact resistance and superior optical quality. Trivex lenses are sold under different names like Trilogy and Phoenix.

I recommend: Get more details on the pros and cons of Trivex lenses at Wholesale Optical Lens Laboratory.