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Guide to Traveling in a Group
Tap into savings when several of you travel togetherBut because several of you plan to travel to the same place at the same time, you might just have a shot at saving some money. And--- surprise! ---several of the airlines have programs in place to help you work out the details.
And remember: group discounts don’t end with the airlines. Hotels are looking for group business too, as are ground transportation companies, meeting facilities, food service operations and local attractions.
There are a few tricks to making it all work, but with advance planning you can:
1. Secure a block of airline seats for your group at a discount.
2. Score lower rates on hotel rooms, upgrades to better rooms, and more.
3. Find good prices on local transportation.
4. Save money at local restaurants and attractions.
Action Steps
The best contacts and resources to help you get it done
Ask the airlines about discounts and group services
Most major airlines have a meeting planning desk to help you negotiate a discounted group contract, typically available if your group size is 10 passengers or more traveling to the same destination in the same time period.
I recommend:
Look into group contracts with American Airlines, Northwest, United, Southwest, Delta and other airlines. Search for best fare deals fast at SideStep, Kayak, and Mobissimo (rated best for international carriers) and book multiple seats if they’re available.
Track down hotel discounts for your group too
Depending on the time of year and what else is going on in the city, hotels want group business too. The bigger your group, the more they’re likely to do for you. Ask about rate discounts, upgrades to concierge level rooms, early check-in/late check-out privileges, a free room for every ten rooms booked, a free room for the group coordinator, free or discounted meeting space, free internet, free baggage handling, discounts on food functions. You won’t get everything, but it doesn’t hurt to ask.
I recommend:
: Let search engine Groople seek out the best hotel deals for your group. Check out HotelPlanner, Hotels.com, Orbitz, SideStep, Expedia, Booking Buddy, and Travel Worm. Look into Smart Meetings for deeply discounted room rates in the western U.S, and special discounts at CVBHotRates. And don’t overlook assistance from the local Convention and Visitors Bureau. To find out what else is happening in your destination city, check out this Web site.
Look for cost-effective and efficient ways to get around
Once your group is at the destination, how will you get from Point A to Point B? If it’s a major trade show or national convention, the event organizers might have hotel-to-convention center shuttles in place. If not, look into the best way to get your group around.
I recommend:
Rent everything from an executive sedan to a motor coach from Carey Limousine. Handy Web site BreezeNet offers one-stop-shopping for discount car rental deals. Individual car rental websites can help in the search too. Super Shuttle, available in many major cities, offers group transportation to and from meetings and special events; submit your request online. Check out WebRideUSA to make taxi reservations online ahead of time. If you’re booking your group travel with an airline, ask the group desk about rental car partnerships too.
Get deals on tours, local attractions and restaurants too
All work and no play is no fun. When your work is done, take the group on a sightseeing tour of the area, to a local attraction or to a special restaurant.
I recommend:
Gray Line Tours is the granddaddy of sightseeing companies with service in 150 destinations on six continents. Check out area attractions at the Undercover Tourist. Save money on entrance fees with a City Pass or Go Card. Check out restaurant discounts at Restaurant.com or locate a restaurant you like and contact them directly about a group discount. Don’t overlook Chamber of Commerce Web sites; local restaurants are often members.
Tips & Tactics
Helpful advice for making the most of this Guide- Airlines might offer a free seat for every “x” number of flights booked in your group block. This will vary by airline so ask for specifics.
- Once you have a negotiated rate, make sure all members of your travel group use the group designator code when they make their reservations. If they don’t and your numbers fall short of the contract, you could lose the group discount and other perks.
- If the meeting you’ll attend is a major one, the event organizers might already have special rate agreements with airlines and hotels. Check out the meeting materials for details (hint: it’s sometimes hidden in the “book your reservations” or fine print details).
- Compare the rates for air travel and hotel rooms offered by the event organizers with those you find on the Internet. The “event” rates will not always be lowest.
- Depending on the size of your group, the airline, hotel and other vendors might ask for deposits to secure your contract. Read all terms carefully; attrition rates (those that apply if you cancel) can be costly.
- Hotels sometimes “borrow” rooms from a small group room block to meet overflow needs of a larger group. Check the status of your room block regularly with the hotel until your day of arrival.
- You can also book your room block directly with the sales department at your chosen hotel. Consider this if you are already a premier member of the chain’s frequent guest program.
- Make sure you have all contact names and phone numbers for each vendor you’re working with on your group program. Plug them into your cell phone for speedy access in case of an emergency.
- To expedite meal service at a restaurant, contact the restaurant in advance about a private room and special menu (limit to two or three entrees) for your group.


