Baby care is one of the biggest areas of sales opportunities, especially online. As parents become increasingly over-scheduled, an opportunity to find baby care products at economical prices without dragging the kids to the store is often welcomed with open arms.

To make the most of this sales opportunities, you want your inventory to meet as many baby care needs as is feasible. Work to stock a wide range of baby care products. Some of the popular products are:

1. Disposable and cloth diapers to take advantage of the biggest baby care expenditure
2. Natural baby products to take advantage of increasingly health conscious consumers
3. A wide range of various other baby care products, such as diaper cream, bottles, bibs, pacifiers and teethers
   

Action Steps
The best contacts and resources to help you get it done

Stock both disposable and cloth diapers to cover the biggest baby care bases

One of biggest baby care choices, after the method of feeding, is how to cover the baby's bottom. By offering competitively priced disposable and cloth diapers you will be able to provide for this need, no matter what choice the parents make.

I recommend: Arctic Originals offers a variety of disposable diapers at wholesale prices through Diapersite.com. Tiny Tush is a popular line of cloth diapers. They offer a full line of cloth diapers, diaper covers, and other accessories and offer wholesale pricing to those that meet their retail or non-profit requirements.

Provide customers with a natural baby care option

As consumers become more concerned with the chemicals in their health and beauty products, they will also bring this increased consciousness to their search for baby care information. Address these concerns by partnering with a baby care provider that offers natural products.

I recommend: California Baby is a popular and trusted brand of natural baby care products. They strive to avoid harmful additives, synthetic dyes and fragrances, and common allergens. Frontier Natural Products Co-op brings the benefits of aromatherapy to baby care products with their baby care line of Aura Cacia lotions, shampoos, baths and oils. Apply for co-op membership to take advantage of wholesale pricing.

Offer a variety of baby care products to meet a wide range of needs

To make the most of your customer traffic, it's best to try to meet as many needs as you can. While you won't be able to meet every need for every customer, providing as wide a range of products as your business plan will allow you to increase your dollars per transaction.

I recommend: ReGo Trading offers a baby care directory of name brand baby care products, including Johnson's products and A & D ointment, at wholesale prices. DollarDays International sells a wide range of wholesale baby care products including bottles, bibs, teethers, brushes, pacifiers, washcloths and more.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  If you're just starting out selling baby care products, stock small quantities of an extensive baby care list of products. Once you can determine what sells best, you can create a deeper inventory of good sellers and drop poor performing products.