U.S.A. Floral Products, Inc. - ROSI- Profile

U.S.A. Floral Products, Inc.. U.S.A. Floral Products, Inc. is an integrated distributor of floral products worldwide. The company operates in three segments: importing/exporting, wholesale distribution and bouquet making. The company imports and distributes floral products and floral-related hardgoods like vases, glassware, potted plants and other supplies. Fresh-cut flowers are imported from foreign countries and marketed directly to retailers and wholesalers. The company also provides brokerage and shipping services as well as in-store merchandising services to certain supermarkets and mass-market retailers. The company operates in 102 facilities in 18 countries located on five continents. International operations accounted for 39% of 1999 revenues. Import/export of floral products accounted for 48% of 1999 revenues; wholesale distribution 28% and bouquet manufacture, 24%.