If you're selling soccer cleats, carry a wide selection of cleats in a variety of styles and brand names so you can meet the needs of players at all levels. To cover all of your bases, consider more than just traditional cleats and stock a selection of soccer cleats in designer colors.

Set yourself apart from the competition not only with your inventory of soccer cleats, but also with your customer service. Train your employees with soccer cleats information so they can ensure the right cleats are properly fitted to avoid things like blisters that take the fun out of the game.

1. Provide adults with a variety of soccer cleats.

2. Stock children's soccer cleats as a part of your inventory.

3. Choose a soccer cleats provider that offers good sales terms.

Action Steps
The best contacts and resources to help you get it done

Give your adult clients a choice in soccer cleats

Stock a variety of sizes and styles of soccer cleats to meet the needs of hardcore soccer players as well as the player who only participates in occasional pick-up games. Make sure your price points are as diverse as your shoe styles to satisfy anyone who enters your establishment.

I recommend: Nike is one of the most popular soccer cleats manufacturers; contact them about becoming a retailer. Also consider Adidas, another well-known company with a wide range of soccer cleats.

Provide soccer cleats to all of your clients

Take into account the smaller members of your clients' families and provide the kids with a good selection of sizes and colors so they can find their own soccer cleats. Keep the quality high and the prices reasonable, since kids outgrow their cleats and often need them replaced seasonally. Keeping a high quality cleat selection at a reasonable price ensures customer loyalty.

I recommend: Puma will complete your inventory with an impressive array of kids' soccer cleats. Reebok has children's soccer cleats in colors and styles that will allow your tiniest customers find exactly what they want.

Find soccer cleats providers that offer good terms

Look for soccer cleats providers who will work with you to make arrangements that are satisfactory to both parties. Ask about bulk rate shipping fees, return policies and preferred customer discounts to find out how you can save the most while stocking your retail location.

I recommend: Contact Fila Online to get your best deal on the company's soccer cleats. Or email Joma Sport for information about retailing their soccer cleats.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Create a soccer cleats list or a soccer cleats directory so you can offer custom-ordered personalized soccer cleats for your customers without spending your money stocking and storing these more unusual cleats.