Set yourself apart from the competition with the quality of hockey goals and exceptional customer service you provide. Train your employees so they are knowledgeable regarding hockey goals information; in addition to being knowledgeable about the installation process, they should know what additional equipment and accessories are available for each type of hockey goals, including the hockey net and installation instructions.

Create a long-term partnership with your hockey goals provider to negotiate the best terms possible. Discuss bulk rate shipping discounts and return policies and also ask about how you can become recognized as a preferred customer to qualify for more discounts. Negotiate an agreement that works for both parties before you commit to anything in writing.

1. Make sure your hockey goals list includes a full selection of permanent goal posts.

2. Stock plenty of portable hockey goals as a part of your inventory.

3. Choose combination hockey goals to round out your inventory.

Action Steps
The best contacts and resources to help you get it done

Include regulation sized hockey goals in your inventory

Offer regulation sized hockey goals for sale to high schools, colleges and other commercial customers. Include installation instructions and offer accessories like hockey nets and electronic scoring sensors.

I recommend: Heartland Sports Mfg. and Goal Sporting Goods make regulation size hockey goals for rink and arena use.

Buy hockey goals that are portable as a part of your stock

Provide portable hockey goals for sale so coaches and parents can set up for practices at local parks and fields. Look for portable hockey goals that are easy to set up and tear down and consider storage when choosing your inventory of portable hockey goals.

I recommend: Mylec Sports has several portable hockey goals that your customers can use for ice or street hockey. Arizona Sports Equipment will fill your inventory with portable hockey goals in a variety of styles.

Find hockey goals that can be used in multiple applications

Provide combination hockey goals to customers who may need to use the goal for more than one sport or playing surface. Catering to families, casual teams, small schools or city parks who utilize the same equipment for multiple uses allows you to meet the needs of more customers and generate more business.

I recommend: New England Outdoor Products makes hockey goals that also function as kick-pitchback nets. Practice Partner makes a variety of hockey goals, including a goal that can be used for ice hockey, street hockey, field hockey and soccer.

Tips & Tactics

Helpful advice for making the most of this Guide

• •  Create a catalog or a hockey goals directory so you can offer a large variety of hockey goals for your customers without spending your money stocking and storing these large and bulky items.