Web Conferencing

Forgent Networks, Inc.

WebEx Communications, Inc.

Guide to Web Conferencing Services

Can't be there in person? Try an online meeting service.
By Toni Klym McLellan

	Web Conference Insights Think of Web based conferencing as an alternative to staff travel Use the Web to compare costs across many Web conferencing services Pre-meeting email communication reduces wasted time during a Web conference

Add Web conferencing to the list of small business tech trends you should get behind. Online conferencing can be as simple as setting up a Web-based chat room to as elaborate as high-definition video conferencing. But how can a net meeting help your business thrive? Web conferencing can help your business by:

1. Reducing travel expenses — particularly given today's gas prices
2. Minimizing time away from the office
3. Allowing participants from multiple sites to hold a net meeting in real time
4. Providing a convenient way to meet at a moment's notice, regardless of where your staff are located
5. Allowing for centralized employee training

Action Steps to Set Up a Web Conferencing Program

The best contacts and resources to help you get it done

Determine your net meeting needs Look at the nature of your business — do you have satellite offices or many salespeople out in the field? A need for emergency meetings at a moment's notice, or do you only need to confer occasionally? What's your budget for Web conferencing software, hosting and/or equipment?

I recommend:  Online learning company Centra offers a cost/benefit analysis comparing conventional travel vs. online conferencing and other technology. Thinkofit offers personal consultations to help you hone your Web-based conferencing needs. The site also has a handy Web conferencing guide.

Comparison shop for Web conferencing services Online directories allow prospective shoppers to compare the products and services offered by various online meeting service companies.

I recommend:  ConferZone allows you to shop for online meeting service providers and supplies in one place (free registration required). Web Conferencing Central advertises itself as an affordable option for those new to online conferencing. Read cnet's review of six popular Web online meeting service providers. Check Business.com’s directory for listings of Web conference software vendors and Web conferencing services based on the popular WebEx platform.

Know what Web conference gadgets you need — or don't Do you need an expensive video conferencing camera and feature-rich software at every workstation right off the bat? Investigate Web conference technology and determine what you can afford — and will actually use for a net meeting.

I recommend:  Check out Sony's state-of-the-art Web and Web conference goodies. The user-friendliness of Apple's iSight and iChatAV software allows anyone from teen consumers to full-fledged businesses to get in on the live Web conferencing action. See video equipment vendors for net meeting or streaming media services for online conferencing at Business.com.

Tips & Tactics on Net Meeting Best Practices

Helpful advice for making the most of this Guide

• Have all participants do a pre-event check — a test run of the Web-based conferencing interface — to ensure their equipment is working properly at every site.
• To save time, email a preliminary meeting agenda and bios of participants so people aren't introducing themselves or asking redundant questions during the actual net meeting.
• Peruse the specs listed at Web conferencing software Web sites to see exactly what sorts of features are typically offered.
• Ask if your Web conferencing software provider or hosting service offers tutorials that your entire staff and any other meeting participants can use to become acquainted with Web-based conferencing technology.