A listing of college and university marketing programs.
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College and University Marketing Programs Advice and Ratings
Find the best marketing college programs for youBy A Antonow If you are interested in a college or university marketing degree, researching college and university marketing programs advice and ratings is a useful way to learn what students and experts have to say about various college marketing programs. College and university marketing programs are a considerable investment of your time and money, so of course you want to get the best value for your money.
The Internet is full of college and university marketing programs advice, rankings and ratings. However, learning to use these rankings to find the college that is right for you can be tricky. You don’t want to simply select the top ranked school for marketing because that school may not meet your personal and professional needs or criteria. When looking at marketing school rankings, therefore, you will want to:
- Find detailed student blogs about marketing university programs to get an "insider" perspective.
- Review rankings of colleges with marketing degree programs.
- Understand how professional groups and marketers rank marketing programs.
Look at student blogs of marketing degree programs to get the inside scoop
College guides written by student bloggers are not just random lists of schools that are considered "best" in a particular field; student guides tell you the details of a school and its programs. These student-written college and university marketing programs advice and ratings can help you understand the benefits and possible drawbacks of a specific degree program or school by helping you see how actual students view their class experiences.
Try: Mays Business School, which offers a marketing degree, has its students blog about their experiences. Cornell University, The Johnson School links to many student blogs. These students write about their marketing school experiences and about their classes.
Find national rankings of colleges offering marketing programs
Although rankings simply list schools based on specific criteria, such as graduate employment rates or student satisfaction, they are useful in helping you to evaluate which business marketing college programs are most respected and reputable. However, be sure to actually research schools given a high ranking and don't choose to go to a school simply because it is voted as a top school in your field. Just because a school is highly ranked doesn't necessarily mean that it is a good fit for you.
Try: U.S. News & World Report ranks schools by their marketing programs. BusinessWeek offers a handy chart showing rankings of schools with MBA programs with marketing specialities.
Understand how industry professionals view marketing programs university-wide
Ultimately, how professionals in the marketing and business industry view a marketing school is a good indicator of how prestigious a specific program is. Business and marketing professionals have a good understanding of which schools are considered the most esteemed. Rather than just looking at rankings, consider which schools are mentioned when professional organizations and professionals in the industry note schools that offer good marketing programs.
Try: The American Marketing Association makes note of the schools that employers are most eager to see on a resume. The National Black MBA Association (NBMBAA) offers a list of schools with reputable marketing programs.
Find Schools Near You Offering Marketing Programs - Fast and Easy.
The Art Institutes - Get Info on the Advertising Program.
Earn a Bachelors Degree Online in Business Marketing, Request Info!
Reach College Students Effectively Build Awareness & Drive Results
Arizona State University College of Business Department of Marketing
Programs lead to a bachelor of arts, master of business administration or PhD in marketing. Special programs in services marketing and sports business.
Baylor University: Center for Professional Selling
Hankamer School of Business; information about sales education program.
http://hsb.baylor.edu/Selling/
Bowling Green State University, Department of Marketing
Programs lead to a bachelor's degree in science in business adminstration with a marketing specialization.
Center of Market Economics, Copenhagen Business School,
Independent research and development center focused on business-to-business marketing, information technology and industrial economics. Degrees available in marketing management.
Chinese University of Hong Kong Department of Marketing
Provider of undergraduate and graduate degrees in marketing.
http://www.baf.cuhk.edu.hk/mkt/
Clemson University Department of Marketing
Provider of undergraduate degrees in marketing.
http://business.clemson.edu/market/
College of Business - Arizona State University
Department of Marketing at the University of Arizona, Tempe, Arizona.
College of Business Administration & Economics, California State University, Northridge
Programs lead to undergraduate and graduate degrees in marketing.
http://www.csun.edu/~hfbus023/index.html
College of Business, California State University, Chico
Programs lead to bachelor's degree in science in business administration with a marketing emphasis.
Colorado State University Marketing Department
Provider of undergraduate degrees in marketing.
http://www2.biz.colostate.edu/depts/Marketing/mkt.htm
Columbia University, Marketing Department
Programs lead to MBA, EMBA and PhD degrees with concentrations in entrepreneurship, media, product management, consulting and financial services.
http://www.gsb.columbia.edu/departments/marketing/
Copenhagen Business School (CBS)
Programs lead to undergraduate and graduate degrees, with a marketing concentration.
http://www.cbs.dk/departments/marktg/
Cranfield University - School of Management (UK)
University management school located near London, offering MBA & executive educational programs, plus marketing, research & business services.
Dale Carnegie Training® : Courses : Sales Development
Business courses on sales, marketing and personal performance.
Department of Management, California State University, Sacramento
Programs lead to a bachelor's degree in science in business administration with a marketing concentration and choice of sales management, retail management and marketing communications.
Erasmus University, Rotterdam School of Business
Programs lead to an MS, MBA and PhD degrees with tracks in strategic marketing management, business-to-business marketing, communication management and services marketing.
Business graduate programs accredited by the International Association for Management Education; headquartered in France.
Florida State University, College of Business
Programs lead to undergraduate and doctoral degrees with majors in marketing, multinational business, entrepreneurship and purchasing.
Fuqua School of Business, Duke University
Programs lead to an MBA degree with tracks for careers in consumer brand management, consumer service management, business-to-business marketing and consulting and strategy.
Georgia State University, Department of Marketing
Programs lead to BBA, MS, PhD, MBA and executive MBA in marketing.
http://robinson.gsu.edu/marketing/
H.E.C. Graduate School of Management
Programs lead to graduate degrees.
http://www.hec.fr/hec/eng/mba/index.html
Hankamer School of Business, Baylor University
Programs lead to a bachelor of business administration in marketing with a sales management, retail management or advertising emphasis. Offers a master of business administration in ecommerce.
HBS Executive Education - Strategic Sales Management
List of venues at Harvard Business School.
http://www.exed.hbs.edu/programs/index.html
HKUST Business School Department of Marketing
Provider of undergraduate and graduate degrees in marketing through the Hong Kong University of Science and Technology.
Hong Kong Baptist University, Department of Marketing
Programs lead to BBS, MBA and PhD degrees in the marketing option.
Programs lead to undergraduate and graduate degrees in one of six marketing major career tracks: advertising, industrial, research, retailing, selling and services.
http://www.cob.ilstu.edu/marketing/
James Madison University, College of Business
Program leads to a BBA degree in marketing, with a concentration in business marketing, market information systems or retail systems.
Kansas State University, College of Business Administration
Programs lead to an undergraduate degree in marketing. Special agribusiness option in marketing.
Kelley School of Business, Indiana University
Programs lead to undergraduate, MBA and PhD degrees with a marketing concentration.
http://www.kelley.iu.edu/marketing/home.html
Kent State University, Department of Marketing
Programs lead to undergraduate, MBA and PhD degrees in marketing, with a special track for students interested in personal selling and sales management.
http://business.kent.edu/academic/mktg/
Programs lead to an undergraduate and MBA degree with a marketing major.
Marquette University, College of Business Administration
Programs lead to an undergraduate degree in marketing and an MBA with a marketing specialization.
http://www.busadm.mu.edu/marketing/
J. Willard and Alice S. Marriott School of Management of the Brigham Young University, Provo, Utah.
http://marriottschool.byu.edu/
Marriott School, Institute of Marketing, Brigham Young University
Programs lead to undergraduate and graduate degrees with special programs in retail management.
Massey University, Department of Marketing
Programs lead to a BBS and a graduate diploma in business studies with a marketing specialty.
http://www.massey.ac.nz/~wwmarket/
MIT Sloan School of Management
Provider of an undergraduate degree in marketing research, and a graduate degree with an electronic commerce and marketing track.
http://mitsloan.mit.edu/programs/
Monash University, Department of Marketing
Programs lead to undergraduate, master's and doctoral degrees with specialties in agribusiness, direct marketing, logistics management and retail and wholesale business.
http://www.buseco.monash.edu.au/Depts/Mkt/
New York University, Marketing Department
Programs lead to undergraduate, MBA and doctoral degrees with specializations inluding international marketing, marketing practices and quantitative methods.
http://www.stern.nyu.edu/marketing/
Northeastern University, College of Business Administration
Program leads to a bachelor's degree in business administration or international business with a concentration in marketing.
Ohio State University, Fisher College of Business Marketing Department
Provider of undergraduate and graduate degrees in marketing and logistics.
http://www.cob.ohio-state.edu/mkt/
Owen Graduate School of Management at Vanderbilt University
Provider of graduate degrees with a marketing concentration, which can be augmented with a service, electronic commerce or brand management emphasis.
http://mba.vanderbilt.edu/external/
Pennsylvania State University Smeal College of Business Administration Department of Marketing
Provider of undergraduate and graduate degrees in marketing and international business.
http://www.smeal.psu.edu/mktg/
Providence College Department of Marketing
Provider of an undergraduate degree in marketing.
http://www.providence.edu/mkt/index.html
Rutgers State University of New Jersey Department of Marketing
Provider of undergraduate and graduate degrees in management with a marketing major.
http://www.rutgers-newark.rutgers.edu/cdcrun/CDC/marketing.htm
Rutgers University School of Business at Camden
Provider of undergraduate degrees in marketing and graduate degrees with a marketing concentration.
http://camden-sbc.rutgers.edu/
San Francisco State University College of Business Marketing Department
Offers undergraduate in marketing and graduate degrees with a marketing concentration. Graduate programs in ecommerce available.
Santa Clara University, Leavey School of Business Administration Marketing Department
Offers undergraduate degrees in marketing and graduate degrees with a marketing concentration.
http://business.scu.edu/marketing/
School of Business and Economics, California State University, Los Angeles
Programs lead to a bachelor's degree in science in business admininstration with emphasis on marketing, international business, retailing or entrepreneurship.
Sonoma State University - Small Business Institute
Information on business administration programs provided in Sonoma County and links to resources for entrepreneurs.
Southeastern Louisiana University, Department of Marketing and Finance
Offers undergraduate degrees in marketing.
http://www.selu.edu/Academics/Depts/MarketingFinance/
Southern Illinois University College of Business and Administration Department of Marketing
Offers undergraduate degrees in marketing.
Southern Methodist University,Cox School of Business Marketing Department
Offers graduate and undergraduate degrees in marketing.
St. Louis University, John Cook School of Business, Department of Marketing
Offers undergraduate and graduate degrees in marketing. Special graduate program in international business and marketing.
http://www.slu.edu/services/busfin/
Stanford Graduate School of Business Executive Education
Program calendar.
http://www.gsb.stanford.edu/exed/calendar.html
State University of New Jersey: Rutgers University Faculty of Management, The
Provides MBA, PhD and Executive Education degrees in management, finance, accounting and economics.
Texas A&M University, Lowry Mays College & Graduate School of Business Department of Marketing
Offers undergraduate and graduate degrees in marketing.
Towson University Marketing Department
Offers undergraduate degrees in marketing.
http://www.towson.edu/marketing/
Undergraduate Marketing Association
The University of California at Berkeley is dedicated to providing a bridge between the students and the marketing world.
http://www.haas.berkeley.edu/uma/
University at Buffalo, State University of New York School of Management
Offers undergraduate degrees in marketing.
http://mgt.buffalo.edu/departments/marketing/
University of Akron, Department of Marketing
Offers undergraduate degrees in marketing management, sales management and advertising.
http://www.uakron.edu/colleges/cba/
University of Alabama in Huntsville Department of Management and Marketing
Offers undergraduate degrees in marketing.
http://www.uah.edu/colleges/adminsci/
University of Aukland Business School
Programs lead to undergraduate degrees with a marketing specialization.
http://www.business.auckland.ac.nz/index.cfm
University of Bradford Management Centre (UBMC) Marketing Department
Offers undergraduate and graduate degrees in marketing.
http://www.brad.ac.uk/acad/mc-marketing.html
University of California at Berkeley, Haas School of Business Marketing Department
Offers undergraduate and graduate degrees with a marketing specialization.
http://www.haas.berkeley.edu/~market
University of California, Los Angeles, The Anderson School
Programs lead to graduate degrees with a marketing major.
University of Central Florida, Marketing Department
Provider of undergraduate degrees in marketing and a graduate business degree with a marketing concentration.
http://www.bus.ucf.edu/marketing/
University of Chicago - Graduate School of Business
Official university site offering programs in marketing management.
University of Cincinnati College of Business Administration
Provider of undergraduate degrees with a marketing concentration.
University of Colorado at Denver, College of Business and Administration
Provider of undergraduate and graduate degrees in marketing.
http://carbon.cudenver.edu/public/business/
University of Delaware College of Business and Economics
Provider of undergraduate and graduate degrees in business with a marketing concentration.
http://www.be.udel.edu/business/index.html
University of Florida, Warrington College of Business, Marketing Department
Programs lead to undergraduate and graduate degrees in marketing.
University of Houston, Department of Marketing and Entrepreneurship
Programs lead to undergraduate degrees in marketing, professional selling or entrepreneurship, and graduate degrees in marketing or entrepreneurship.
University of Illinois at Chicago, Department of Marketing
Programs lead to undergraduate and graduate degrees with a marketing concentration.
http://www.uic.edu/depts/cba/cba-depts/marketing/
University of Iowa, Department of Marketing
Programs lead to undergraduate and graduate degrees in marketing.
http://www.biz.uiowa.edu/mrktg/index.html
University of Maryland, Smith School of Business, Marketing Department
Programs lead to undergraduate and graduate degrees with a marketing concentration.
http://www.bmgt.umd.edu/Marketing/
University of Michigan, Dearborn, School of Management
Programs lead to undergraduate and graduate degrees with a marketing concentration.
University of Minnesota, Carlson School of Management
Programs lead to undergraduate and graduate degrees in marketing.
University of Mississippi School of Business Administration
Programs lead to undergradate and graduate degrees with a marketing major.
University of Nebraska, Lincoln, Marketing Department
Programs lead to undergraduate degrees with concentrations in marketing management, marketing research, selling and sales management or retailing.
http://www.cba.unl.edu/dept/marketing/
University of Northern Iowa, Department of Marketing
Programs lead to an undergraduate degree in marketing with an emphasis in general marketing, sales and advertising, retailing and marketing management.
http://www.cba.uni.edu/marketing/index.html
University of Notre Dame, Mendoza College of Business, Department of Marketing
Programs lead to an undergraduate degree in marketing.
University of Pennsylvania - Wharton School of Marketing
Philadelphia-based university site offering marketing programs & resources.
http://www-marketing.wharton.upenn.edu/
University of Pittsburgh, Katz School of Business
Programs lead to an undergraduate degree with a marketing major.
University of South Australia, School of Marketing
Programs lead to undergraduate and graduate degrees in marketing. Special company-based program leads to graduate certificate in marketing practice.
http://business.unisa.edu.au/marketing/
University of Southern California, Marshall School of Business, Marketing Department
Programs lead to undergraduate degrees with marketing concentrations in advertising and promotion strategy, sales strategy, global marketing, product and brand management and distribution management.
http://www.marshall.usc.edu/marketing/index.html
University of Sydney, Faculty of Economics and Business
Programs lead to an undergraduate degree in marketing.
http://www.econ.usyd.edu.au/market/
University of Tennessee, Department of Marketing, Logistics & Transportation
Programs lead to undergraduate and graduate degrees with a marketing specialization.
University of Texas at Austin, Department of Advertising
Programs lead to undergraduate and graduate degrees in advertising. Also offers a doctorate degree.
http://advertising.utexas.edu/
University of Texas at Austin, McCombs School of Business, Marketing Department
Programs lead to undergraduate and graduate degrees in marketing with specialization in consumer packaged goods, global business, high-tech, consulting and customer insight.
http://www.mccombs.utexas.edu/
University of Waikato, Waikato Management School
Programs lead to an undergraduate degree in marketing and international management.
http://www.mngt.waikato.ac.nz/
Course information and listings for Applied Technology Education (ATE) Marketing courses, published by the Utah State Office of Education.
http://www.usoe.k12.ut.us/ate/Marketing/market.htm
Westwood College of Technology
Offering courses in business at several campus locations.
http://www.westwood.edu/bachapplied.htm
Zicklin School of Business, Baruch College
Programs lead to a bachelor and master of business administration in marketing with concentrations in advertising, international marketing and marketing management.
http://zicklin.baruch.cuny.edu/index.html
Tips & Advice to help you make your decision on College and University Marketing Programs
Have you thought about starting a career in marketing but you are not sure how to learn the skills that you will need for success? Consider exploring the various college and university marketing programs that will prepare you for your career.
College and university marketing programs often include a variety of courses that can help prepare you for a career in marketing. For instance, some colleges have programs that include courses in graphic design, writing, and statistics. Each of these classes will help you develop skills that many marketing professionals find useful. Graphic design, for instance, teaches them how to make logos and other images that will grab the attention of ... more
Have you thought about starting a career in marketing but you are not sure how to learn the skills that you will need for success? Consider exploring the various college and university marketing programs that will prepare you for your career.
College and university marketing programs often include a variety of courses that can help prepare you for a career in marketing. For instance, some colleges have programs that include courses in graphic design, writing, and statistics. Each of these classes will help you develop skills that many marketing professionals find useful. Graphic design, for instance, teaches them how to make logos and other images that will grab the attention of an audience. Writing courses help them develop skills that they need to create advertising copy and slogans. Classes in statistics can help students understand marketing research so that they can customize their work to reach target audiences.
You can use the links posted on the left by Business.com to learn more about marketing programs that might meet your needs. Following these links should prepare you to make an informed choice so that you can select a marketing program at a college or university that meets your specific career needs.
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