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The trucker industry is always looking for new drivers who are reliable and safe. Trucker recruiting is an ongoing effort, and recruiters can use a variety of tactics to get new drivers on board.
Job fairs are popular in today's society. With unemployment rates high, many displaced workers are looking for a new career. By setting up a booth at a job fair or hosting your own job fair, you can possibly attract many new recruits. Being able to talk to potential new drivers is much more effective than passive advertising.
Purchasing a billboard can help you recruit new drivers. Come up with a catchphrase that will speak to anyone in need of a new career. Include your website or telephone number on the billboard.
Offer apprenticeships or schooling. Apprenticeships are a great way to let potential truckers get a feel for the job. Before heading out on a trip, let new recruits with the proper licenses take the truck for a test drive on an enclosed course. Getting hands-on experience might be all they need to make a decision.
Using these tactics and offering benefits to potential recruits can help you bring in a new staff of reliable drivers. Learn more about trucker recruiting tactics from the resources on Business.com.
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