If you are in the food service business, chances are good there are several items on your menu that adding fruit jam and fruit jelly would enhance. Jam is a puree that contains both the juice and pieces of the fruit flesh. Jelly is a fruit spread made only with the juice. Although most commonly made with fruit, both jam and jelly are sometimes made with vegetables.
In addition to standard fare grape and strawberry jam and jelly, there is a wide range of flavors available in the commercial market. For even more flavor variety, consider gourmet jams and jellies. When choosing jam and jelly brands and flavors for your business, consider the following:
1. Fruit preserves and jelly are the same thing.
2. Brand recognition often works in your favor.
3. Less well known flavors should be tested in small quantity.
Consider jam and jelly brandsWhen choosing traditional fruit jams and jelly for use in your business, customers feel comfortable with brands that they know. In the gourmet line, brand recognition may not be as important as flavor.
Locate a jam and jelly distributorYou can locate a local jelly and jam distributor, by looking in the yellow pages of your local phone book under food or grocery distributors. These products are also most likely available from the company that is currently supplying your other condiment needs.
Find jams and jelly wholesalers for specialty productsFor more specialized products such as gourmet jams and jellies, low sugar and sugar free choices, and organic products you may need to look out of your immediate area and have your product shipped to your business. There are many businesses online selling wholesale jams and jellies.
- When introducing an unusual or exotic flavor of jam and jelly to your customers, it is always a good idea to give away taste samples. A small amount of mango, kiwi or banana jelly spread on a saltine cracker might be the best marketing tool you can use.