Smoked seafood is available in all areas of the country and all over the world. You can create a niche market by also offering smoked fish dip recipes while offering to sell instructions to customers on how to smoke fish. Narrow down the smoked seafood products you will be able to sell, find a reputable smoked fish supplier and expand your offerings.
1. Conduct a survey to decide which smoked seafood to sell.
2. Find a reputable, high-quality smoked fish supplier.
3. Set up your smoked fish selection and advertise to the right target market for optimum sales.
Decide which smoked fish to sellThere are many varieties of smoked fish available and most of the suppliers offer them all. To find out what will actually sell in your store, survey your customers and ask what they want. Add to that research the kinds of smoked fish that are most popular, like smoked salmon, and the local fish favorites. Make a list and set out to find the best smoked fish supplier for your business.
Seafood Network Information Center at the Sea Grant Extension Program which is part of the University of California Davis. Fish4Fun.com offers a wealth of information about smoking fish, which fish are the best to smoke and the best areas to buy your smoked fish.
Find a smoked fish supplierThe most important aspect of selling smoked fish is freshness. You must buy smoked fish from a reputable seller. While it's true the smoking process preserves, the flavor is also more intense and moist the fresher the smoked fish is. Ideally, you want to find a local smoked fish business to provide your inventory. You should also try to have a hand in selecting the fish and seafood to be smoked.
Set up your smoked fish for successCreate an inviting area in which to sell your smoked seafood. There should be trinkets reminiscent of fishing around the table or display. Display smoked fish recipes, books on local fishing, postcards showing the local waterways, smoked fish distributor information and anything else you find will draw the eye, and more importantly the hand, to your smoked seafood inventory.
- Smoking fish onsite is an option, though you must make sure you know exactly what you are doing and check for necessary licenses before serving to the public.