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Business Name Meanings News and Trends

So what's in a name? Well, a lot, according to most market research. Consumers gravitate toward products and businesses with the right associations in their monikers, and for new startups, a name can be almost everything.

Business Name Meanings Key Terms

To those who ask "what's in a name?" a small business or midsize business owner might respond: quite a lot. Many businesses are always looking for effective naming that identifies the business correctly, promotes associations with a product or service and catches the public eye, reaching out to the business target audience.

List of company name etymologies - Wikipedia, the free encyclopedia

This is a list of company names with their name origins explained. ... the Hawaiian word akamai meaning smart or clever; the company defines it as " intelligent, ...

How to Choose a Business Name, and Give it Meaning | Fox Small ...

Oct 26, 2011 ... If you're in the initial phases of starting a small business, rebooting your brand, or rolling out a new product or promotion, you most likely aspire ...

5 Rules for Choosing a Business Name - Small Business Canada

These five rules for choosing a business name will help you create a business name ... Many words have both denotation (literal meaning) and connotation ...

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First Name Software Business|Last Name Software - Name Meaning ...

First Name Software and supplies. Our first name software produces male first names, female first names, name origins,name meanings, first name origin, first ...

Meaning of Names - The real Power in a name

To find the meaning of names we use a Mathematical Principle as explained by ... Find out if the business name you want to use will contribute to your success.

Choose a Successful Business Name - What you need to know

Choosing the right business name if you are starting your business is one of the most critical decisions you will make towards ... Name Meanings and Analyses

Business Name - Best Name Meanings

Your business name is the first impression you make with potential customers. The names of companies and their products are of vital importance. Your name is  ...

How Famous Companies Got Their Names? | Bored Panda

Nov 16, 2011 ... You see these big company names each and every day, but do you know ... VABIS meaning Vagnaktiebolaget i Södertälje; Wagon company in ...

Catchy Business Names - Brandroot

One of the most common methods is to tie your company name to some subtle underlying meaning. These meanings don't necessarily need to be understood at  ...

12 Company Names That Have Hilarious Double-Meanings

Dec 25, 2012 ... Unfortunately, some people can't get past the company's name, which appears to have an unintended and unfortunate double meaning.

Business Name Meanings

You should carefully choose the meaning of a business name to reflect both your business and the customers you want to serve. Although Juliet told Romeo that a rose by any other name would still smell as sweet, don't believe it when it comes to your business. Like Romeo and Juliet's romance, a haphazardly selected name can doom your business before it even starts.

Potential customers make decisions about shopping in your store or visiting your website based on what your business name means to them. On a basic level, your business name needs to reflect the products or services you sell. On a deeper level, business name meanings need to appeal to the desires and emotions of your customers. A little research can help you find a business name that will carry your company for many years.

1. Know your customers and your market and choose business name meanings they can identify with.

2. Stay away from generic names, names that are hard to pronounce, and narrow company name meanings that don't give your business room to grow.

3. Consider how your business name background and history might become part of your marketing plan.

Conduct some business name meaning research and brainstorming

Use your business plan, goals and objectives, product lines and your own personality traits for direction in your company name search. Brainstorm with names, product descriptions and business models to come up with related names and concepts. Try to discover hidden meanings and alternate definitions.
Latin Dictionary and Grammar Aid from the University of Notre Dame.

Connect your business name meaning to colors and nature

You should consider the psychological effects of potential business names. Take time to search business name meanings in relation to colors, gems, animals and plants.

Call on the professionals if you need help with your business name search

Although you won't find any business name meaning software to help you out, business name meanings are so important that you will find companies dedicated to helping you with your business name meaning research. Business name consultants can get pricey, so be sure to get an upfront quote on costs and services. Some consultants will provide an entire branding package from business name to logo to slogan.

  • Study the names of your competitors to look for patterns and similarities. You don't want to copy them, but you might get some insight into the business name meanings that click with your customers.
  • Before you finalize your business name, do a business name check with your Secretary of State to make sure another company is not already using the name. If your company is national or international, you'll want to do a more extensive search.