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Catalog management software is a somewhat arcane business application. Over the last few years, the growing dominance of the Internet has seemingly reduced the importance of print catalogs. The cost and difficulty of producing a printed catalog naturally drives companies to use the web and its advanced technologies to create dynamic, update-able catalogs. The reality is, however, that companies with extensive product inventories still produce printed catalogs in addition to web only catalogues. Most of their business clients will use an online catalog, but prefer the printed version for convenience and portability — and for the sake of being old-fashioned at times.
Catalog management software bridges the divide between the two and allows companies to organize their information, product images, and inventory all in one place, and then produce both an online version and a print version. Their users can start with the print catalog and then turn to the web for more information about a product, information that may not be available in the printed version of the catalogue, and they can then purchase the product. At times, companies give discounts for purchasing on the Internet as well. Who does not like paging through a catalog and looking at the pictures over coffee, right? Once you have decided to check out the software, you should start with an organized base of information, such as Business.com, as it offers a wealth of valuable resources on the various types available. The links on the left also contain valuable information, and if you click on them, you are assured quality, reliable information to help get you started.