Video stores are popping up all around the country. More and more people are replacing their weekly trip to the movie theater with their weekly video rentals. The DVD rental business is competitive, but for those who invest intelligently, it is also extremely lucrative.
Since the market is competitive, it's important to complete a good amount of research before you begin the process of buying or starting a video store. Your first step will be to establish what kind of video store you are hoping to purchase or create. The most typical type of video store rents Hollywood box office movies. However, other video stores include family video stores, educational video stores and religious-themed video stores.
Consider these before opening a video store:
1. Choose the right location. Investigate your surrounding area to see if there is a specific need for the type of video store you are hoping to start.
2. Think about your customer. What audience are you hoping to attract?
3. Understand your competition. Independently owned video stores now compete with online video stores. You may need to offer similar incentives to online stores to attract a client base.
Create an independently owned video rental store
If you think you'd like to create your own store, there are several resources to help you get started. Some companies will help you start your own store in a franchise-free environment as well as provide you all types of pertinent information on beginning your own business.
Become a franchisee of a popular retail video store
An alternative to creating your own video store from scratch is to become a franchisee of an already established video store. This guarantees you a built-in customer base already familiar with your products and location. By the same token, you may want to purchase a video rental store that is currently for sale.
Rent or purchase mini retail video stores
Another fantastic alternative to creating an entire DVD rental store is to purchase or rent a DVD kiosk. These kiosks are available in supermarkets around the country and offer low-cost DVD rentals in a convenient location.
- Your video store will see more sales if it's conveniently located near homes or other frequently visited stores such as grocery stores. Do some preliminary research on location before you begin planning your business.
