Sales Software Key Terms

Learn sales software key terms to improve your bottom line

If you want to manage and improve your sales, sales software offers you many options that can help improve profitability. Today’s sales software includes many features that can help you manage leads, follow up on opportunities and find new sources of sales.

Since there are so many options, however, you may want to learn sales software key terms so that you understand all the features available in current software titles. Mastering sales software key terms can help you find better software for your needs and that can improve your bottom line.

Sales software

Sales software is a general term that refers to software computer programs that can help your business improve sales. Sales software, in fact, varies widely, from programs that simply track potential leads to software that helps generate new contacts. Many sales software titles are actually bundles of several types of software or are titles that include many features.

Customer Relationship Management (CRM)

Customer Relationship Management (CRM) refers to the business philosophy and practice that helps companies to manage customer contact information and customer interaction. CRM today is often synonymous with CRM software, which helps companies to organize the communications they receive from customers. In some cases, "sales software" and "CRM software" are terms that are used interchangeably. Most sales software has a significant CRM component.

Sales force automation software

Sales force automation software helps companies streamline and automate complicated sales processes, such as inventory control, shipping, order processing and more. This helps companies offer speedy and effective service. Many sales software bundles include sales force automation software, and many sales software titles include a sales force automation feature.

Lead management software

Lead management refers to the process of following up on leads in a timely manner. Most sales software has a lead management component and many sales software bundles include lead management software.

Contact management

Contact management is a system that allows businesses to keep track of contact information for clients and customers and to keep track of contact history, as well as next tasks, for contacts. Many sales software titles include some type of contact management.

Opportunity management

Opportunity management is a sales software feature or a process that helps companies manage, organize and make the most of future, current and past sales opportunities. In many cases, this feature is included with sales software and helps companies determine how to capitalize on sales leads and other options.

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